The Duke Of Mount Deer’s exposure to hand-controlled welfare Zray is very good at smashing seven beauties.

Exposure to manual welfare

Wang Kai once made headlines with a pair of beautiful hands, and while waiting for the new The Duke Of Mount Deer to start shooting, the net exposed Zray, Andy, Li Qin, Tang Yixin, Rachel Momo, Una, Xu Dongdong, and Bai Xue to hand-control welfare photos. In the lens, Zhang Yishan had a clear joint and a white and slender hand, and the seven beautiful hands were exquisite and beautiful, which became a sharp weapon to circle powder.


Netizens praised this as the hand playing the piano.


It is reported that the new version of The Duke Of Mount Deer is already in preparation, and the main lineup will be announced one after another. At present, Zray will play the leading actor Wei Xiaobao, while Andy will play Ake, Li Qin will play Fang Yi, Tang Yixin will play Mu Jianbing, Rachel Momo will play Zeng Rou, Wu You will play Princess Jianning, Xu Dongdong will play Su Quan and Bai Xue will play Shuanger. Once this lineup is announced, it will be recognized and expected by most netizens.


In the exposed hand-controlled welfare photo, Andy, who plays Ake, covers his face with his hands, blending with his delicate expression and slap face, and his clean, white and lovely little hands are also very beautiful; Li Qin, who plays Fang Yi, is not particularly slender, but her hands are beautiful with ten tips. Such hands are born to create beautiful things. Tang Yixin’s hand, who plays Mujianbing, has long knuckles and beautiful shape, which is simply "his hands are soft and his skin is coagulated". Netizens praised him as a piano player.


I was powdered by Qimei’s bracelet.


Rachel Momo, who plays Ceng Rou, has a very beautiful hand, and her fingers are even and slender, white and tender. It is a fairy’s hand. Many netizens have left messages: Rachel Momo people are good actors who are worth looking forward to; Princess Channing’s actor Una’s hand refers to the root of an onion, which is exquisite and cute. It is also a hand that can be used as a hand model, with a standardized hand shape that is neither long nor short, even and meticulous.


Raquel, who plays Su Quan, has long, white fingers. Her delicate hands are charming and steal the mirror. A pair of beautiful hands is equivalent to a beautiful and brilliant face, so people often say that hands are a woman’s second face. Not to mention the snow hand who plays Shuang’er. It’s white and tender, and it’s really beautiful. Some netizens left a message: It’s not only beautiful with fingers, but also beautiful with fingernails! It’s really powdered by these hands. Which star’s hand do you like best?


The development of 400,000 mu of fresh vegetables listed on the market drives farmers to increase their income.

CCTV News:At present, 400,000 mu of vegetables in Gushi County, Henan Province have also reached the harvest season. Relying on the development of vegetable industry, the local area has driven farmers to increase their income and increase market supply.

In a vegetable planting base in Gushi County, Henan Province, 40 greenhouses cover a total area of more than 60 mu and supply vegetables such as cucumbers, tomatoes, peppers and beans all the year round. According to technicians, this kind of fruit cucumber is very popular at present, with high yield and good economic benefits.

In recent years, the local government has built a high-quality and efficient vegetable industry according to local conditions, and constantly promoted the large-scale, intensive and standardized development of the vegetable industry. At present, the vegetable planting area in the county is 400,000 mu, and the vegetable industry has become a characteristic industry for local farmers to increase their income.

The country introduced a new policy of vaccine management: the public welfare of disease control departments was enhanced, and the profit-making space was compressed.

April 23, 2014, vaccine storage and transportation place-cold chain construction system-Beijing Sankangdele North District Operation Center. Vision china diagram

On April 13th, Li Keqiang, Premier of the State Council of the People’s Republic of China presided over the the State Council executive meeting, listened to the report on the investigation and handling of a series of cases of illegal operation of vaccines in Jinan, Shandong Province, decided to hold a group of responsible persons accountable first, and discussed and passed in principle the Decision of the State Council on Amending the Regulations on the Administration of Vaccine Circulation and Vaccination (Draft) (hereinafter referred to as the revised draft).

The Paper (www.thepaper.cn) noted that,The revised draft has greatly adjusted the circulation mode of the second type of vaccine, canceled the link of drug wholesale enterprises to operate vaccines, and handed over the second type of vaccine to the provincial disease control department for centralized procurement.

On the evening of April 13th, Mingde Yu, former director of the Finance and Circulation Department of the State Administration of Traditional Chinese Medicine, and now president of China Pharmaceutical Enterprise Management Association and China Pharmaceutical Entrepreneurs Association, told The Paper that canceling the vaccine wholesale business would shorten the circulation chain and reduce the number of monitored objects, which would help to enhance the monitoring effect.

Song Hualin, a professor at Nankai University Law School who has long been concerned about vaccine supervision, said,On the one hand, the revised draft indicates that in the future, the sales price of the second-class vaccine will be more transparent from the factory to the final inoculation, and the space for the disease control department to increase the price and profit will become smaller; On the other hand, in the past, the disease control department had to make money by selling the second-class vaccines. This revised draft included the funds of the disease control department in full in the budget, which increased the public welfare attribute of the disease control department and curbed its profit-seeking motivation.

Reduce circulation links and reduce the difficulty of management and control.

On April 13th, the Legislative Affairs Office of the State Council released a message explaining the revision of the Regulations.

The news pointed out that in view of the long circulation chain and large profit-making space of the second-class vaccine exposed in the case, the draft deleted the provisions of the Regulations that pharmaceutical wholesale enterprises can operate vaccines after approval, and compared the voluntarily vaccinated second-class vaccines with the first-class vaccines used in the national immunization program, all of them were included in the provincial public resource trading platform for centralized procurement, and pharmaceutical wholesale enterprises were no longer allowed to operate vaccines.

In addition, in view of hidden illegal business practices such as "hanging tickets", the draft stipulates that disease prevention and control institutions and vaccination units should establish true and complete records of purchase, storage, distribution, supply and receipt in accordance with regulations, so that tickets, accounts, goods and payments are consistent.

"Ticketing" is a slang word in the vaccine industry, which means that an individual who can find a vaccine is affiliated with a pharmaceutical production or wholesale enterprise and sells vaccines (drugs) to medical institutions by himself. When necessary, the affiliated pharmaceutical production or wholesale enterprises shall provide business licenses, pharmaceutical business licenses, etc., implement public-to-public transfer transactions, and finally divide them into shares.

On the evening of the 13th, Mingde Yu, president of China Pharmaceutical Enterprise Management Association and China Pharmaceutical Entrepreneurs Association, told The Paper: "Pharmaceutical wholesale enterprises are no longer allowed to operate vaccines, the circulation chain of the second-class vaccines is obviously shortened, and the number of monitored objects is reduced, all of which are conducive to enhancing the monitoring effect." Mingde Yu said that the number of pharmaceutical wholesale companies operating vaccines is also very large, and it is very difficult to control them. The revised draft specifies that the second-class vaccines will be directly sent to the disease control department by the production enterprises according to the management of the first-class vaccines. This process is a planned management method, which is convenient for concentrating on strengthening control.

Song Hualin, a professor at Nankai University Law School, also believes that the elimination of drug wholesale enterprises from the vaccine circulation link will reduce the vaccine circulation process and play a certain role in solving the problems of "extracorporeal circulation" of the second-class vaccine.

"In the past, vaccine manufacturers could sell second-class vaccines to wholesale enterprises or directly to disease control departments; Wholesale enterprises can also sell vaccines to other wholesale enterprises or directly to the disease control department; The disease control department can also sell the second-class vaccine to the lower-level disease control departments and vaccination units. " Song Hualin said that the second-class vaccine illegally flowed into the hands of some people who actually had no vaccine business qualifications, which was partly caused by the cumbersome circulation of vaccines.

Increase the public welfare attributes of disease control departments and curb their profit-seeking motives.

"It’s not that the vaccine is removed from the circulation enterprises, and the vaccine will sit back and relax in the future, absolutely not." Mingde Yu said,Driven by interests, even if the circulation mode of vaccines is changed, it is also necessary to prevent some personnel in the disease control department from taking risks to buy and sell vaccines for personal gain. "So the system depends on supervision.No matter how good the system is, some people try to seek personal gain, but when the legal system is sound, there is less room for them to rent and less chance for them to succeed. "

However, during the revision of the Regulations, the National Health and Family Planning Commission also released information that it will ensure the implementation of the staffing of disease control institutions at all levels in accordance with the provisions of the Guiding Opinions of the Central Organizing Committee, the Ministry of Finance and the Health and Family Planning Commission on the Organization Standards for Disease Control and Prevention. The personnel funds, public funds and business funds of disease control institutions should be fully included in the budget, and the part with insufficient financial input should be carefully verified and guaranteed by the finance at the same level. Scientifically verify the total performance salary of disease control institutions and implement dynamic adjustment. Establish a scientific and reasonable performance appraisal and performance salary distribution system. Scientifically check and approve the storage and transportation fees of the second kind of vaccine in county-level disease control institutions and the standards of vaccination service fees for vaccination units.

Song Hualin also believes that reducing the circulation link does not mean that there is no risk, and how to control it will be faced in the future.

Song Hualin said that it is not difficult to see from the information released by the National Health and Family Planning Commission that the norms and constraints on the disease control departments were obviously insufficient in terms of legal provisions and implementation status. Institutions are divided into public welfare category I and public welfare category II. One category is completely public welfare, and all expenses are fully funded by the government, including undertaking compulsory services, compulsory education, basic scientific research, public health, etc. Disease control belongs to public welfare category I..

"On the one hand, vaccine manufacturers should be required to standardize quality management behaviors, and enterprises should ensure that the corresponding sales records are true and complete while self-checking; On the other hand, in order to increase the public welfare nature of the disease control department, in the past, the disease control department had to increase financial support, curb its profit-seeking motivation and standardize its operating procedures in order to make money by selling the second-class vaccine.. Song Hualin said that this is also the reason why the funds of the disease control department should be included in the budget in full in the revised draft, that is, to ensure the funds of the disease control institutions and not to make profits.

Song Hualin said that the approval of the storage and transportation fees of the second type of vaccine and the vaccination service fee standards of vaccination units indicates that the sales price of the second type of vaccine will be more transparent from the factory to the final vaccination.

The 20 most serious human epidemics and global pandemics

Original Owen Jarus Silk Road Heritage

During the global influenza pandemic in Spain in 1918, the influenza ward of the US military camp hospital in France. (Photo: Shutterstock)

In the long history, the outbreak of epidemic diseases always threatens mankind, sometimes changing the historical process and even marking the end of the whole civilization. Here, we have summarized the 20 most serious epidemics from prehistoric times to modern society.

1. Prehistoric Plague: Around 3000 BC

A room about 5,000 years ago was found in China, with debris all over it, or a deadly plague happened here. (Image copyright: China Archaeology)

About 5000 years ago, an infectious disease wiped out a prehistoric village in China. The room where the bodies of the deceased were piled up was then burned. The wreckage in the room belongs to teenagers, young people and middle-aged people, indicating that people of all ages have not been spared. This archaeological site, now known as Ha Min Mangha, is one of the best preserved prehistoric sites in Northeast China.

Archaeological and anthropological studies have found that the epidemic occurred very quickly. People don’t even have time to prepare a proper funeral. The site has not been inhabited since then.

Before the discovery of the site of Hamin Mangha, another large prehistoric tomb in Northeast China was unearthed in Miaozigou, which was almost at the same time. Together, these findings show that an epidemic disease once raged in the whole region.

2. Athens plague: 430 BC

Remains of Pantheon in Acropolis complex. The city experienced a plague lasting about five years around 430 BC. (Image copyright: Shutterstock)

Around 430 BC, a battle between Athens and Sparta had just begun, and the plague swept through Athens for five years. Some analysts estimate that the death toll is in the millions. Thucydides (460-400 BC), an ancient Greek historian, described it as follows: "People who are in good health are suddenly hit hard on the head, their eyes are red and swollen, their internal organs such as throat and tongue are congested, and their breathing is unnatural and full of stench." (Translated by Richard Crowley, quoted from the Peloponnesian War, Dent Press, London, 1914. )

The specific disease of this plague has been a controversial topic among scientists. A series of diseases, including typhoid fever and Ebola, are possible. Many scholars believe that the gathering phenomenon caused by the war may have worsened the situation of this plague. Because the Spartan army was stronger, the Athenians gathered in the city’s military protective building called "Long Wall" to seek refuge. The plague did not stop the war from continuing, and Athens was forced to surrender until 404 BC.

3. Anthony plague: 165-180 AD

Roman soldiers are likely to return home with smallpox virus, which will eventually lead to the outbreak of Anthony plague. (Image copyright: Shutterstock)

When the expedition soldiers returned to the Roman Empire, they brought back more than victory. According to the article published by Apropod, a senior professor of Roman history at Manchester Metropolitan University, in the book Ancient Upheavals (routledge Press, 2017), the plague of Anthony was most likely caused by smallpox virus. Since then, it has ravaged the army and killed more than 5 million people in the Roman Empire.

Many historians believe that the plague was brought back to the Roman Empire by soldiers after the war with Parthia. The plague finally led to the end of the peaceful Roman period, which lasted from 27 BC to 180 A.D. and the national strength once reached its peak. After 180 AD, turmoil spread throughout the Roman Empire. Not only did civil war break out, but "barbarians" also invaded from outside. Christianity became more popular after the plague broke out.

4. Plague in Cyprus: 250-271 AD

In Thebes, Egypt, victims of an ancient plague were burned by bonfires. (Image copyright: N Qiyang, ONLUS Egyptian and Sudanese Cultural Research Association)

The Archbishop of Carthage (the city of Tunisia) named Saint Cyprus described the epidemic as "the end of the world" because it killed about 5,000 people in Rome alone. In 2014, archaeologists discovered a large burial place for plague victims in Luxor. The bodies of the victims were covered with a thick layer of lime (used as a disinfectant in history). Archaeologists also found three kiln sites used to make lime, and traces of burning victims with bonfires.

Experts are not sure what disease caused the plague. "A common flu takes away the patient’s body energy after removing the intestinal resistance, and (at the same time) the high fever from the bone marrow leads to a wound in the throat (part of the mouth)", written by Cypriots in a Latin book called Death (Philip Schaff translated from the appendix of The Father of the Third Century: Hippolytos, Cyprus, Caius, Novatian, Christian Classics Library, 1885).

5. Justinian plague: 541-542 AD

Mosaic portraits of Justinian the Great and his supporters. (Image copyright: Shutterstock)

The Byzantine Empire declined under the attack of the Black Death. The plague then occurred intermittently. According to some speculations, more than 10% of the global population died.

The plague was named after the Byzantine monarch Justinian (ruling period: 527-565 AD). Under its rule, the Byzantine Empire reached its peak, controlling a large territory from the Middle East to Western Europe. Justinian ordered the construction of the famous Hagia Sophia (Holy Wisdom) Cathedral in the imperial capital Constanyine (today’s Istanbul). Justinian was also infected with the plague, but survived. However, its empire was constantly losing territory under the attack of the plague.

6. Black Death: 1346-1353 AD

The Chronicle of Nuremberg, Volume I, with illustrations CCLXIIII. Skeletons are rising from the dead and joining the dance of death. (Image copyright: Anton Keberg, 1493/Public Server)

From Asia to Europe, the Black Death brought destruction all the way. Some studies estimate that half of the European population died. The Black Death was caused by an extinct strain of Yersinia pestis, which spread through fleas and infected rats. The bodies of the victims are generally buried together.

This plague profoundly changed the course of European history. Due to the large number of deaths, the labor force plummeted, the wages of workers were raised, and the European serfdom system ended. Research shows that the surviving laborers can get more meat and better quality bread. The shortage of cheap labor may also promote technological innovation.

7. The Great Plague of Coco Rizzitelli: 1545-1548.

Aztec ruins national monument. (Image copyright: USGS US Geological Survey)

The plague in Cocoa Rizzitelli was caused by a combined infection with viral hemorrhage and high fever, which eventually killed 15 million people in Mexico and Central America. As the local population has been hit by extreme drought before, the disease has become particularly deadly. "Coco Rizzitelli" means "pest" in Aztec.

A new study examined the DNA in the remains of the deceased and found that they were infected by a subspecies of Salmonella called Salmonella paratyphi C. This pathogen brings intestinal fever common to common typhoid patients. Intestinal fever causes high fever, dehydration and other gastrointestinal problems, which is a major disease threat even today.

8. American plague: 16th century

Hernan cortese and his army painted by O Graff (1892). After the Spanish invaders captured the Aztec city, they let it suffer from smallpox. (Image copyright: Shutterstock)

Plague in America refers to a series of European pandemics brought to America by European explorers. These epidemics, including smallpox, accelerated the collapse of Inca civilization and Aztec civilization. Some studies estimate that nearly 90% of the indigenous population in the Western Hemisphere died.

To some extent, these epidemics helped the army led by Hernan cortese to conquer Diotihuacan, the capital of Aztec, in 1519, and Francisco Pizarro’s army to capture Inca in 1532. The Spanish thus occupied the territory of the two empires. The Aztec and Inca armies were unable to resist Spanish arms because of the disease. Britain, France, Portugal and the Netherlands, in the process of exploring, raiding and settling in the Western Hemisphere, also benefited from the sudden decline of local resistance caused by the epidemic to some extent.

9. Great Plague in London: 1665-1666

London fire model in 1666. The fire happened just after the city suffered a deadly plague. (Image copyright: Shutterstock)

The last outbreak of the Black Death occurred in Great Britain. It then led to a large-scale migration led by Charles II. The plague began in April 1665 and spread rapidly in the hot summer. Infecting fleas on rats is the main channel for spreading the virus. At the end of the plague, about 1 million people died, including 15% of the population in London. But this is not the end of this ordeal. On September 2, 1666, the fire in London spread and burned a large area of the city for four days.

10. Marseilles plague: 1720-1723

Today, France’s St. Jane’s Castle, Meyer Cathedral and Marseilles Old Port. About 30% of the Marseille population died in a plague that lasted for three years in the 1720s. (Image copyright: Shutterstock)

Historical records show that the great plague in Marseilles originated from a ship named Saint Anthony that docked in the harbor. The ship returned with cargo from the eastern Mediterranean. Although the ship was immediately isolated, the plague still entered the city. The most likely reason is fleas carried by infected rats.

The plague spread rapidly, causing about one million deaths in Marseille and its vicinity in the following three years. It is estimated that 30% of the population of Marseille lost their lives.

11. Russian plague: 1770-1772

Portrait of Catherine II painted by Virgilius Erickson (about 1757-1772). Even Queen Catherine could not lead Russia out of the devastating blow caused by the plague in 1770. (Image copyright: Shutterstock)

In Moscow after the plague, the fear of isolated residents turned into violence. Riots spread in the city, which eventually led to the murder of Archbishop Amplo Theseus, who advised parishioners not to gather for prayer.

Empress Catherine II of Russia (also known as Catherine the Great) desperately needed to control the plague and rebuild social order, so she hastily ordered all factories to move to Moscow. When the plague ended, about one million people died. Although the plague is over, the reconstruction process of the queen is in jeopardy. In 1773, Ye Liewan pugachev claimed to be Peter III (the executed husband of yekaterina) and launched a riot, resulting in thousands of deaths.

12. Philadelphia yellow fever: 1793

George Washington’s second inauguration ceremony, Philadelphia Congress, March 4, 1793. A plague of yellow fever swept through Philadelphia in the first half of 1793. (Image copyright: Shutterstock)

When yellow fever swept through Philadelphia, the capital of the United States at that time, abolitionists advocated African-Americans to take part in caring for the patients because of the official misunderstanding that slaves were immune.

The epidemic is spread by mosquitoes. It was hot and humid in Philadelphia that summer, and the number of mosquitoes soared. The epidemic did not end until the mosquitoes disappeared in the winter of the same year. More than 5,000 people were killed.

13. Global influenza pandemic: 1889-1890

Woodcut depicts Paris during the global influenza in 1889-1890. Nurses are taking care of patients. This global epidemic has killed about one million people. (Image copyright: Shutterstock)

In the era of modern industrialization, new traffic links make it easier for influenza virus to cause large-scale chaos. In just a few months, the disease spread all over the world, killing about one million people. In just five weeks, the death rate of epidemic disease reached its peak.

Case reports first appeared in Russia. Although air travel has not yet appeared, the virus spread rapidly in St. Petersburg and then spread throughout Europe and around the world.

14. American polio pandemic: 1916

Washington D.C., Franklin D. Roosevelt Memorial Hall. President Roosevelt was diagnosed with polio in 1921 at the age of 39. By the time Salk vaccine appeared in 1954, the pandemic had killed thousands of people. (Image copyright: Shutterstock)

A polio epidemic that started in new york eventually sickened 27,000 people and killed 6,000 people in the United States. The epidemic mainly affects children, and in some cases, it will lead to lifelong disability of survivors.

Polio occurred from time to time in the United States before Salk vaccine was developed in 1954. After the vaccine was widely vaccinated, the number of cases in the United States declined. The last report of polio in the United States was in 1979. Although it has not been completely eliminated, the effect of vaccine research and development around the world has greatly reduced the occurrence of this disease.

15. Spanish influenza: 1918-1920

Emergency Hospital during Influenza Epidemic, Camp Fenston, Kansas. (Image copyright: Oddis Historical Archives, National Museum of Health and Medicine)

It is estimated that 500 million people from south to NATO have become victims of Spanish flu. One fifth of them were killed, and some indigenous communities were almost extinct. Because the living space of soldiers was constrained during the First World War, ordinary people were malnourished during the war, and this flu was particularly contagious and fatal.

Although it was named Spanish flu, the epidemic did not originate in Spain. Spain was a neutral country during the war, and its press was not strictly censored, so it was free to report the situation in the early stage of the epidemic. As a result, people mistakenly thought that the epidemic mainly occurred in Spain, and the name Spanish flu continued.

16. Asian Influenza: 1957-1958

Chickens are tested for avian influenza. In 1950s, an avian flu killed about one million people. (Image copyright: Shutterstock)

Asian influenza is another global influenza pandemic. The epidemic originated in China and killed more than one million people. What caused the outbreak of the epidemic was an avian influenza virus.

According to CDC records, the disease spread rapidly, and cases appeared in Singapore in February 1957, Hong Kong in April 1957 and coastal cities in the United States in the summer of 1957. There are more than 1.1 million deaths worldwide and 116,000 cases in the United States.

17. Global and regional infectious diseases of AIDS: 1981-present.

AIDS became a global epidemic in 1980s, and then it continued to spread in some parts of the world. (Photo copyright: Mario Suriani/joint report, new york Historical Society)

Since the first confirmed case, AIDS has killed 35 million people around the world. It is very likely that the HIV virus that caused AIDS first spread among chimpanzees and spread to humans in West Africa in the 1920s. The virus spread all over the world, and AIDS developed into a global infectious disease at the end of the 20th century. Today, about 64% of the 40 million people in sub-Saharan Africa carry human immunodeficiency virus (HIV).

For decades, there has been no treatment for this disease. However, drugs developed in the 1990s can enable patients to live a normal life with regular treatment. Even more exciting, two HIV patients were cured in early 2020.

18. Global pandemic of H1N1 swine flu: 2009-2010

On April 30, 2019, at the Sartre Delta Medical Center in Antioch, California, a nurse passed a diversion tent built outside the emergency room. The hospital is preparing for the arrival of a large number of swine flu patients. (Image copyright: Justin Sullivan, Getty Images)

The outbreak of swine flu in 2009 originated from a new H1N1 strain that appeared in Mexico in the spring of 2009. According to the US Centers for Disease Control and Prevention, within one year, the virus infected about 1.4 billion people around the world, killing 151,700 to 575,400 people.

According to the US Centers for Disease Control and Prevention, the influenza pandemic in 2009 mainly targeted at children and young people, and about 80% of the dead people were under 65 years old. This is unusual because the mortality rate of most strains of influenza virus, including seasonal influenza, is mainly aimed at people over 65 years old. In the case of swine flu, the elderly may have developed enough immunity to the virus group to which H1N1 belongs, so they have not received too much influence. The vaccine against the H1N1 virus that causes swine flu has now been included in the annual influenza vaccine.

19. Ebola epidemic in West Africa: 2014-2016

During the Ebola outbreak in 2014, medical workers wore protective clothing before entering the Ebola treatment site in Liberia. (Image copyright: CDC/Sally ezra/Antalya Christie (Public Service))

The Ebola virus ravaged West Africa between 2014 and 2016, resulting in a total of 28,600 reported cases, of which 11,325 were killed. The earliest case was reported in Guinea in December 2013, and then the epidemic spread rapidly to Liberia and Sierra Leone. Cases and deaths mainly occurred in the above three countries. According to the report of the CDC, a few cases occurred in Nigeria, Mali, Senegal, the United States and Europe.

Even though efforts to develop vaccines continue, Ebola has not been effectively treated so far. The earliest known Ebola virus appeared in Sudan and Democratic Republic of Congo in 1976, and the virus may have originated from bats.

20. Zika virus epidemic: 2015 to present

Workers spray mosquitoes carrying Chika virus with pesticides. Chika virus is most common in tropical areas. (Image copyright: Shutterstock)

The impact of the recent Chika virus epidemic in South America and Central America is unknown. Meanwhile, scientists are racing against time to control the virus. Chika virus is generally transmitted by Aedes mosquitoes, but it can also be transmitted among humans through sexual intercourse.

Although Chika virus is generally harmless to adults and children, it can attack babies who are still in the womb and cause birth defects. Mosquito species carrying Chika virus are most likely to multiply in warm and humid climate, so South America, Central America and the southern United States have become the main areas for virus transmission.

Source: livescience

Translation: IICC-X Zhao Jinchao

Original title: "Understanding History: 20 Most Serious Diseases and Global Pandemic"

Read the original text

Summary of e-commerce information (September 28, 2023)

[Expert opinion]

Digital productivity is an important manifestation of new quality productivity (Xinhua News Agency & Sichuan Daily) 

During his recent inspection tour in Heilongjiang, General Secretary of the Supreme Leader pointed out that integrating scientific and technological innovation resources will lead the development of strategic emerging industries and future industries and accelerate the formation of new quality productivity. At the symposium on promoting the comprehensive revitalization of Northeast China in the new era held on September 7, the General Secretary once again pointed out that "we should actively cultivate strategic emerging industries such as new energy, new materials, advanced manufacturing and electronic information, actively cultivate future industries, accelerate the formation of new quality productivity, and enhance the development of new kinetic energy." 

Jiang Yongmu, Dean and Professor of School of Economics, Sichuan University, and Ma Wenwu, Associate Professor of School of Marxism, recently published an article "What is the new quality productivity? Where is the new one? It is pointed out that new quality productivity exists relative to old quality productivity, and the current manifestations of new quality productivity include digital productivity, green productivity and blue productivity. 

"Digital productivity" refers to the ability to integrate other factors of production through digital technology, create material products and spiritual products that meet social needs, and promote national economic growth. It is the digital result of the trinity of productivity factors, namely workers, labor materials and labor objects. The General Secretary of the Supreme Leader attaches great importance to the development of digital productivity, and profoundly points out that technologies such as Internet, big data, cloud computing, artificial intelligence and blockchain are accelerating innovation, and are increasingly integrated into the whole process of economic and social development. Countries are competing to formulate digital economy development strategies and introduce incentive policies. The digital economy is developing at an unprecedented speed, with a wide range of radiation and unprecedented influence. It is becoming a key force to reorganize global factor resources, reshape the global economic structure and change the global competition pattern. This important exposition fully shows that "digital productivity" has a profound impact on economic and social development and plays a great role. 

In the face of fierce international competition, China should seize the opportunity, speed up the construction of digital China, enhance "digital productivity", actively promote the formation of new quality productivity, and realize the iterative upgrading and leap-forward development of China’s productivity. We should seize the opportunity of digital development, strengthen the innovative application of key digital technologies, activate the potential of data elements, accelerate the construction of digital economy, digital society and digital government, and drive the transformation of production mode, lifestyle and governance mode with digitalization. Specifically, we should achieve "three passes": transform China’s traditional industries through "industrial digitalization" to make traditional industries form new productive forces; Create new market products, new industrial formats and new business models through "digital industrialization"; Empower social and economic development from a more basic level through "digital governance", and open up the blocking points of production, circulation, exchange and consumption, so that economic and social development is more smooth and convenient. 

The key to moving from a digital power to a digital power (People’s Forum Network) 

Liu Xiaoxin, director of the Virtual Economy and Management Research Center of Nankai University and professor of the School of Economics, recently published an article in the People’s Forum entitled "The Key to Moving from a Digital Power to a Digital Power". The article points out that China’s digital economy has achieved remarkable results. The digital economy has helped people to live a better life, injected vitality into the real economy, built a new financial ecology, and promoted the modernization of governance capacity. At the same time, the article points out that there are still many problems in the construction of digital economy system and mechanism in China. 

One isThe data information management standard is not perfect. Although the reuse of data is economically efficient, the privacy and security problems caused by it are increasingly prominent. As the producer of data, individuals can not only get the ownership of data, but also face the risk of data leakage and abuse. As data collectors, large platform companies usually hoard data to improve the threshold of industry access and limit industry competition. The confirmation, pricing and circulation of data need to be market-oriented, but it is also inseparable from the government’s standardized supervision of its development. Personal privacy needs to be protected, and at the same time, it needs to allow individuals to voluntarily transfer their privacy. Therefore, we must first clarify the ownership of personal data, so that individuals have the right to decide where their privacy is used. However, the current legal rules lack a solid theoretical foundation and practical experience in dealing with data competition. The degree of restriction of data monopoly on market competition is relatively hidden, and it is difficult to measure the decrease of market efficiency and the loss of consumer welfare caused by it. 

The second isThe digital transformation mode is not perfect. Digital technology is only the starting point. To realize the digital transformation of enterprises, it is necessary to start from the demand of digital transformation of enterprises and analyze the difficulties and pain points in the process of business transformation. The digital transformation of enterprises requires efforts in management and operation, which can greatly improve the efficiency of production and sales. The government needs to pay attention to the importance of providing relevant services and provide more support for economic entities. In addition, attention should be paid to bridging the digital divide in the process of digital transformation. Due to the different contact and use of digital technology between different regions and groups, some regions and groups are in a weak position in the development of digital economy, and their economic benefits are low. 

The third isThe development path of digital finance is not clear. In the national and local policies on digital economy, most of them focus on digital infrastructure and digital industry. The development path of digital finance and technology and finance in digital economy needs to be further clarified. Digital finance is inclusive, which can improve the income of residents in backward areas and promote inclusive economic growth. At the same time, digital finance has also brought some adverse effects to the development of digital economy. Financial fraud, unlicensed practice and the barbaric growth of financial technology companies are common occurrences. The essence of finance is to serve the real economy. In the era of digital economy, digital finance needs to give back to the real industry with higher quality financial services, and use scarce financial resources to promote the development of digital technology and the digital transformation of industries. The development of digital finance needs encouragement, and correct innovation can improve its operation efficiency; The development of digital finance also needs to be standardized, and government supervision can correct the bad tendency of digital finance that is purely profit-seeking. The government should attach importance to the position of digital finance in the development of digital economy, and plan and guide the development path of digital finance. 

The fourth isThe traditional statistical accounting system is not applicable. Many countries and international organizations have made a lot of explorations on digital economy accounting, but there is no consistent standard on the scope, classification and accounting methods of digital economy, and the accounting results obtained by various institutions are significantly different. In the future, with the further penetration of the digital economy into the traditional economy, all production and life will contain digital components, and how to accurately calculate the digital economy will be a major issue facing our country. At present, the accounting system of China’s digital economy focuses on the industrial perspective, which is easy to fall into the blind area of "only output value theory". It is difficult to accurately measure the inclusive application of digital technology in life, the construction of digital ecological environment and the innovation and breakthrough of digital technology under the current accounting system. In addition, when accounting for the digital industry, it is more difficult to account for the digital part of the industry compared with the digital industrialization part because it needs to separate the digital components from the traditional economic activities. Generally speaking, the accounting system of digital economy is far from meeting the requirements of the development of digital economy, and it is urgent to build an accounting system with China’s practical characteristics and suitable for international comparison. 

This paper puts forward four suggestions on how to build a good digital economy system and mechanism. 

First, integrate the administrative planning of digital economy.Set up a full-time organization for the development of digital economy to promote the synergy of various departments. As the focus of China’s development, the digital economy has not yet formed a full-time organization at the national level to take charge of overall command and coordination. Some local governments have taken the lead in making innovations in the form of digital economy administration. In Zhejiang Province, a Digital Economy Department has been set up under the Department of Economy and Information Technology to realize the overall leadership of digital economy development in the province. The digital economy covers many fields, such as science and technology, industry and people’s livelihood. The optimization and innovation of the administrative form of the digital economy will better integrate various administrative forces, improve the efficiency of policy formulation and implementation, give full play to the role of administrative forces in cultivating and supporting the digital economy, integrate the development planning of the digital economy in many fields, and realize the "multi-regulation integration" of digital economy planning. The development planning of digital economy in many fields, such as economic construction planning, urban and rural development planning, land use planning, industrial layout planning, etc., should be embodied in a development blueprint. In recent years, most provincial administrative regions in China have made development plans for digital economy, but their emphases are different. Decentralized planning is difficult to reflect the centralized will of the government. Therefore, the state should take the lead in the integration of digital economy planning and promote the orderly development of digital economy planning and integration. 

Second, safeguard the rights and interests of citizens in the digital economy.China passed the Data Security Law of People’s Republic of China (PRC) on June 10th, 2021, and the Personal Information Protection Law of People’s Republic of China (PRC) on August 20th, 2021, which restrained the infringement of citizens’ rights and interests in the digital economy from the legal level. However, the development of digital economy is changing with each passing day. Under the influence of the profit-seeking and blindness of capital, the infringement of consumers’ rights and interests in digital industry will become more and more serious, and the infringement of citizens’ rights such as algorithm manipulation, data killing and privacy trading will be more hidden. Therefore, compared with the perfection of laws and regulations, it is more important to update and adapt the regulatory means and regulatory concepts for the digital economy where new things emerge one after another. To grasp the strength of supervision, we should pay equal attention to management and release, intervene and regulate moderately on the premise of cultivating fertile soil for the growth of digital economy, and prevent the digital economy from damaging citizens’ rights and interests. 

Third, guard against the systemic risks of digital finance.The development of digital finance is a double-edged sword. On the one hand, digital finance has played a positive role in the development of the real economy and the improvement of people’s lives; On the other hand, because of its extensive coverage, the speed and scale of risk contagion far exceed that of traditional finance, which brings new challenges to national financial supervision. Digital finance lowers the entry threshold of the financial market, stimulates the disorderly expansion of various Internet finance enterprises, and attracts a large number of enterprises and individuals to engage in speculative activities, which increases the systemic risk of the financial market. Profits from digital finance should be based on the development of the real economy, and its profit rate should be normal. Excessive profit rate is not conducive to the growth of the real economy and is also unsustainable. China’s supervision of digital finance and technology and finance fully shows that its supervision of emerging things is maturing, and the central government and relevant departments have made timely adjustments to policies, encouraged innovation, and tried first. The regulatory authorities also played a key role in the relaxed regulatory environment in the early days of the network economy. On the one hand, encourage innovation and increase support for technological innovation and industrial innovation; On the other hand, in terms of system, regulations and supervision, the gradual policy adjustment is implemented, which is loose in the early stage, moderate in the middle stage and strict in the mature stage, which not only promotes the development of online payment, but also makes China’s online financial activities gradually enter a stable and orderly development track. In the future, the regulatory authorities need to conduct full coverage supervision of financial activities and unify supervision of digital financial companies. At the same time, the regulatory authorities can also use technology to improve their regulatory capabilities and implement accurate monitoring and control of financial risks. Anyway,On the premise of ensuring financial security, the regulatory authorities should still encourage financial innovation and support the development of digital finance. 

Fourth, participate in global digital governance.From a global perspective, digital governance has become the main direction of government transformation around the world. Establishing a digital government with citizen participation as the core is the inherent requirement of the development of the digital economy era. However, due to the differences in digital governance demands and consensus among countries, it is difficult to establish an effective and unified global digital governance system. The establishment of global digital governance rules system should be the result of cooperation and multilateral consultation among countries, and should not be formulated by developed countries alone, but should be combined with the actual requirements of developing countries. As the largest developing country, China has the responsibility and obligation to participate in the co-construction of the global digital governance system and contribute to the world’s digital governance programs, such as the formulation of international rules for digital economy and cyberspace, the reconstruction of digital currency and the financial system. China’s active participation in global digital governance is a necessary way to promote the construction of a mutually beneficial and win-win international system. Effective and unified global digital governance takes the community of human destiny as the core concept and takes into account the interests of all countries in the world. Therefore, China should give full play to the positive role of digital economy in building a community of human destiny and make contributions to the common progress of all human society. 

【 A number of merchants prosper agriculture and celebrate a bumper harvest 】

The activity of "2023 Prospering Agriculture by Counting Merchants and Celebrating Harvest" was launched (Ministry of Commerce) 

In order to thoroughly implement the decision-making arrangements of the CPC Central Committee and the State Council, and in accordance with the "Golden September and Silver 10" work arrangement of the Ministry of Commerce to promote consumption, the "2023" activity guided by the E-commerce Department was officially launched on September 23, and will last for one month until October 22. 

The activities were combined with the celebration of China Farmers Harvest Festival, which helped farmers to have a bumper harvest and enriched and promoted the consumption of urban and rural residents. Relying on the China E-commerce Rural Revitalization Alliance, e-commerce platforms and enterprises were widely guided to participate. Twenty-three alliance members launched 38 promotion measures, covering production and marketing docking, business assistance, personnel training, information services, publicity and promotion, including opening special online consumption zones such as soybeans and staple foods. Special activities such as agricultural specialty shopping festival, origin tracing, fresh picking, "promoting agriculture by several merchants" and brand innovation of "consumption+local products" were launched, and promotions such as "live broadcast+origin", "live broadcast+industrial belt" and "live broadcast+landmark" were carried out, covering more than 100,000 products. 

As an important measure of business service for rural revitalization, the work of "Boosting Agriculture with Several Businessmen" focuses on key tasks such as brand building of agricultural products network, talent training and new infrastructure development. It has carried out local activities of "Boosting Agriculture with Several Businessmen" in 13 provinces and cities, which has helped docking sales to exceed 2.3 billion yuan, and promoted a series of cooperation in product procurement, industrial belt cooperation, entrepreneurship and employment. More than 3,000 enterprises benefited from the "three products and one standard" certification and passed the China e-commerce rural project. 

Various e-commerce platforms have taken many measures to help agricultural products "go out of the village and enter the city" (China Business Daily) 

On the occasion of the sixth China Farmers’ Harvest Festival, colorful activities to promote consumption were carried out all over the country. The major e-commerce platforms actively responded to the call and held various marketing activities to help agricultural products "go out of the village and enter the city". 

Subsidies and low prices are still one of the main themes of the e-commerce platform Harvest Festival promotion activities. For example, JD.COM held a shopping festival for agricultural specialties, and through the implementation of "10 billion subsidies", it supported a number of high-quality agricultural specialties to reduce prices and improve service experience, and helped a large number of high-quality agricultural specialties from more than 2,000 industrial belts across the country to reach consumers’ tables and help farmers increase their income by selling goods. Millions of merchants in Meituan’s linkage platform have set up online special pages to promote consumption through Meituan’s optimization, Meituan’s grocery shopping and Meituan’s flash shopping, and invested tens of millions of subsidies to make high-quality specialty agricultural products from all over the country sell well through online platforms. Pinduoduo launched the "Duoduo Harvest Pavilion", invested 1 billion yuan in resource packages, and joined forces with 300,000 agriculture-related businesses and over 1,000 agricultural producing areas across the country to promote the quality improvement and efficiency improvement of agricultural products industrial belts. 

In addition to exerting strength at the sales end, the e-commerce platform also extends its tentacles to the production end. The e-commerce platform opens the source of direct mining, reduces the intermediate circulation of goods, ensures the quality of goods and the traceability of the supply chain, and provides consumers with more secure products. JD.COM Jiama agricultural special products’ source direct-sending mode, relying on JD.COM’s efficient digital and intelligent supply chain, goes deep into the origin, allowing high-quality agricultural special products to reach the table directly from the origin. It also cooperates with local governments and associations to reduce procurement costs through large-scale direct procurement at the source. Meituan buys vegetables through the "local sharp goods" plan, and completes the whole link of production and marketing in one day through traffic support, bulk purchase and direct source purchase in many places, improving the efficiency of the supply chain. 

Taobao Tmall sells more than 1 trillion agricultural products in 4 years (China Economic Weekly) 

Recently, Taotian Group released data showing that in the past four years, the sales of agricultural products on Taobao Tmall platform exceeded 1 trillion yuan. During this year’s Harvest Festival, Taobao Tmall went deep into the country of origin, invested billions of traffic support, and broadcast live in more than 130 industrial belts, covering more than one million agricultural products, helping more agricultural products out of the mountains. The data shows that from 2023 to now, Pu ‘er, rice, beef, ready-to-eat bird’s nest and sausage rank in the top five in the sales of agricultural products in Taobao; Broccoli, donkey-hide gelatin paste, cherries and watermelon have the fastest growth rate; Consumers in Guangdong, Zhejiang and Jiangsu prefer to buy agricultural products in Taobao. In addition, Taotian Group and Intellectual Property Publishing House signed a strategic cooperation framework agreement and launched the action plan of "Landmark Line-Prosperity of Geographical Indication Brand" to support and promote more than 2,000 geographical indication agricultural products approved by the state to join Taobao Tmall platform, providing all-round support for expanding online sales of geographical indication agricultural products. 

JD.COM released the "Benfu Plan" for rural revitalization (China Net) 

Recently, JD.COM officially released five major actions of "Ben Fu Plan" for rural revitalization. First, through brand building, help local agricultural special industries to speed up; The second is to accelerate the circulation of agricultural products through the sinking of infrastructure; The third is to accelerate the development of the whole industrial chain of digital intelligence by extending to the production end; The fourth is to speed up the modernization of rural governance through digital intelligence empowerment; Fifth, by strengthening personnel training, we will accelerate rural capacity building. In August, 2020, JD.COM launched the "Plan for Prosperity" for rural revitalization in an all-round way. As of June this year, the goal of "driving rural output value to exceed one trillion in three years" has been completed ahead of schedule, helping millions of farmers to increase their income and embark on the road of prosperity. 

Tik Tok helped to sell 4.73 billion agricultural special products in one year (cover news) 

Recently, Tik Tok E-commerce released the "Data Report on Tik Tok E-commerce Helping Agriculture in Harvest Festival 2023", which shows that from September 2022 to September 2023, Tik Tok E-commerce helped to sell 4.73 billion agricultural special products, with an average of 13 million parcels of agricultural special products sold all over the country every day. The number of short videos of agricultural special products sold by e-commerce trailers in Tik Tok was 21.86 million, and the total time of explaining agricultural special products in the live broadcast room was 37.78 million hours. The sales of agricultural special products driven by shelf scenes increased by 137% year-on-year. The number of experts in agriculture, rural areas and farmers increased by 105% year-on-year, the number of agricultural goods merchants increased by 83% year-on-year, and there were more than 24,000 agricultural goods merchants with annual sales exceeding one million yuan. In terms of age distribution, the post-90s consumers have become the main consumers of agricultural products in Tik Tok e-commerce, accounting for nearly 40% of the purchases. According to statistics, after 00 and 60, the purchase volume of group agricultural products increased by more than 150% year-on-year, making it a potential consumer. 

The report of Renmin University pointed out that it is necessary to crack down on e-commerce "going to the countryside is easy to help agriculture" (Economic Observer) 

A few days ago, the research group of the School of Agriculture and Rural Development of China Renmin University released the "Digital Intelligence Supply Chain Helps Rural Revitalization" (hereinafter referred to as the "Report"), which pointed out that most e-commerce enterprises actually present the dilemma of "going to the countryside is easy, but helping agriculture is difficult", and it is necessary to break through the constraints in mode and system to solve this problem. 

Specifically, e-commerce companies have three major dilemmas: "It is easy to go to the countryside but difficult to help agriculture". First, market certainty decays in the process of upstream transmission. E-commerce companies can accurately measure the market demand according to the sales data, but this certain time period is not enough to cover the agricultural production cycle to help farmers (including large farmers) reduce market risks. Second, the spillover risk of circulation and production links is relatively high. Small and medium-sized producers directly and dispersedly enter the market circulation, and the institutional transaction cost makes it impossible for both parties to establish stable income expectations, and even shows an antagonistic relationship to some extent. The bidding procurement mechanism forces farmers to pass on costs to the ecological environment and consumers. Third, the high mobility of commodities increases food safety risks. "Hong merchants replace sitting merchants" and "virtual space replaces physical space" reduce the income share of wholesale and supermarket real estate in the circulation system, but it also increases the difficulty of food quality and safety supervision. 

In view of this problem, the Report gives some suggestions and measures for e-commerce enterprises to go to the countryside with the case of JD.COM’s assistance to rural revitalization. First, the rural market in China has great potential. However, due to its geographical dispersion and relatively weak local logistics supply chain, many e-commerce companies are facing a series of challenges when entering the rural market. JD.COM’s logistics system, which focuses on asset investment and integrates warehousing and distribution, shows its unique competitive advantage. The second is to optimize intermediate links to help local governments obtain high returns. According to the market demand, JD.COM’s dispatching system will be adjusted quickly, and the scale of warehousing, wholesale and logistics at all levels will be deduced directly by using the data of the consumer side, which has made beneficial adjustments to the inherent industrial chain of traditional agriculture. Third, brand innovation activates local resources. JD.COM has realized the transformation from local low value-added industries to high value-added industries by brand building, and activated local resources. 

[number-reality fusion]

Tencent report emphasizes the integration of number and reality to strengthen the resilience of industrial development from three aspects (Tencent Research Institute) 

On September 26th, Tencent Cloud and Smart Industry Group released "Report on High-quality Development of Digital Economy in 2023" (hereinafter referred to as "Report"), pointing out that in the past five years, the "cloudization" of China’s industry was initially completed, the software and hardware infrastructure and ecology were self-contained, and the industry began to evolve into "intelligence". Digital technologies such as cloud computing, big data and artificial intelligence have been further integrated with industrial scenes, and the "resilience" of China’s industrial development has been continuously strengthened. The Report summarizes the development resilience of China’s industry as strengthening the impact resistance of the industrial chain, stimulating the endogenous growth of enterprises, releasing consumption vitality and enhancing social service capacity. 

In the industrial chain, digital technology has brought new models and new forms. Take the garment industry chain as an example. As a part of the industry chain, Xunxing Zipper, a zipper manufacturer, integrates all links from customer’s orders to the circulation of production materials, inventory monitoring, production, quality inspection, logistics and distribution on enterprise WeChat, and opens up the cooperative chain of the whole industry chain. This quick-response industrial chain has successfully supported the "small order and quick return" mode of cross-border e-commerce in China, such as Shein and Temu, so that they can produce new styles of clothing in weeks or even days to meet the immediate needs of overseas users; However, the fresh cold chain industry has long been plagued by the high spoilage rate in the process of transshipment and circulation. Large meat, eggs and milk suppliers hope to use Tencent Cloud server to store data and connect outlets with Tencent Big Data to establish a nationwide smart logistics network, improve scheduling timeliness, reduce transportation costs, speed up inventory turnover, and create a new digital paradigm for the cold chain industry. 

In the endogenous growth of enterprises, digital technology opens up the "aorta" and "capillary" of enterprise development, profoundly changes the production, operation and management methods of enterprises, and effectively stimulates the endogenous growth of enterprises. Fuchi Hi-Tech’s AI quality inspection scheme compresses the quality inspection completed in one minute to a few seconds, and the defect detection rate reaches 99.9%. The digital port built by China Merchants has realized "one-stop" customs declaration application, and the customs clearance efficiency has increased by 50%, which directly promoted the port’s year-on-year throughput growth by more than 6 times; Ruitai Masteel’s twin "transparent factory" with digital technology has improved the production efficiency by 30% and reduced the failure rate by 25%. 

In terms of consumption vitality, digital technology further shortens the distance between enterprises and users and activates users’ willingness to consume. Baiguoyuan has built more than 12.9 million private community users through applets, WeChat and enterprise WeChat, and built a new marketing model: taking stores as drainage points and communities as private domain operating positions to build a user service network, opening up communities, applet malls and offline stores, integrating online and offline experiences, providing users with refined services and increasing sales. In 2022, Baiguoyuan was not only successfully listed, but also its revenue was close to 15 billion yuan. 

Three Development Trends of Retail Digitization (Billion Power) 

Recently, Billion Think Tank and Bojun Research Institute jointly released "Responding to Retail Performance Growth-Practice Report on Retail Digital Growth in 2023", focusing on how retail enterprises respond to performance growth through digitalization, and summing up three future development trends of retail enterprise digitalization in the stock era. 

The first is to reconstruct all factors and achieve a brand of 100 billion. The retail organism reconstructs all the elements of people, goods and fields, and taps the incremental development of online and offline, which is the growth base for establishing a 100 billion brand. 

From the online point of view, the retail organism separates the main body of commodity sales and delivery performance, lowers the operating threshold of small and medium-sized dealers and talents, enables brands to make full use of social and live channel dividends, develop key leaders, key opinion consumers and key opinion sales, and establish a trading model of online sales and brand overall performance, laying the foundation for enterprises to expand their scale. From the offline point of view, through inventory sharing and pallet opening, the brand can realize the integration of omni-channel purchase, sale and storage, and the number of SKUs that can be sold in a single channel has greatly increased, thus improving the efficiency of a single store. In addition, the integration of purchase, sale and storage greatly enhances the brand’s ability to manage stores, thus realizing the laying of thousands of offline stores and covering a wider sinking incremental market. From the perspective of members, the global membership data has been opened, and the brand marketing ability has been greatly improved. With omni-channel ordering and cross-channel performance, the brand can respond to consumers’ purchasing demands at any time, seize consumers’ fleeting purchasing desires, and achieve efficient transformation. 

The second is to optimize the whole chain and build a retail organism. Retail organisms reshape the business chain, reconstruct the value chain, respond quickly, and deliver immediately as the basic ability. Profit distribution and immediate receipt are the "lubricants" of their operation. Manufacturing, omni-channel sales and omni-channel performance become an organic whole: sales promote reverse customization of production, and production information sharing improves performance efficiency; Omni-channel access provides more flexible purchase scenarios, and automatic account sharing/settlement enhances the willingness and efficiency of all parties in the industrial chain; Omni-channel quick response and quick delivery establish the operation base of online stores and offline stores to meet the timeliness requirements of consumers’ constantly improving commodity delivery. 

The third is the global full-scenario operation and the value of data assets. Global full-scenario operation enables retail enterprises to accumulate rich data assets. The application of emerging technologies such as AIGC and Big Model in the fields of marketing and customer service will require large-scale data, and at the same time, more data will be generated. Driven by the policy, retail data needs to be confirmed, priced and traded, and the trend of data asset value has become clear. The digital department will undertake the growth of retail enterprise data assets, and its role will change from functional department to growth department. 

Guolian Co., Ltd. deeply reconstructs the industrial supply chain through digital empowerment (Yibang Power) 

The titanium industry chain starts from the original titanium-bearing ore, to the titanium middling, titanium concentrate and then to titanium tetrachloride. Guolian Co., Ltd. reconstructs the titanium industry supply chain by digitally empowering the cloud factory, and helps enterprises to improve their production capacity, save energy and increase income while realizing their high-speed growth, which makes the cloud factory devote more energy to technology research and development. 

According to the development of titanium industrial chain, Guolian shares extend upstream and downstream after a single product breakthrough. Because the price of rutile contained in stone ore and titanium middling ore is much higher than that of titanium concentrate, Guolian shares locked in Zhongxing Electronics when looking for rutile customers. Initially, the cooperation between Zhongxing Electronics and Guolian Co., Ltd. was only a commodity transaction, that is, Guolian Co., Ltd. provided raw materials for Hongxing Electronics. In the process of cooperation, as they gradually understand each other’s technology and advantages, the two sides decided to cooperate deeply to digitally empower Zhongxing Electronics, and Zhongxing Electronics became the first digital cloud factory of Guolian in the titanium industry chain. 

The mode of cooperation between the two parties is as follows: Guolian Co., Ltd. collects orders downstream and delivers them to Zhongxing Electronics, and Zhongxing Electronics formulates production plans in combination with its other customers’ needs, and then Tuduoduo Platform under Guolian Co., Ltd. provides raw materials as planned, and Zhongxing Electronics does not need to pay in advance for raw materials supply. The production cycle of the order is 6-8 hours. After shipment, it will be shipped directly by Tuduoduo, and the profit will be calculated every Monday, Wednesday and Friday. Guolian will pay the profit to Zhongxing Electronics first, and the two parties will settle the account in half a month, a month or even a quarter. 

In the early days, Zhongxing Electronics purchased raw materials in the form of decentralized procurement. The backlog of raw materials in the factory warehouse could not be realized quickly, which increased the cost invisibly. The price of raw materials fluctuated greatly, and the supply of raw materials was difficult to meet when the price increased. After in-depth cooperation in the supply chain, all the core raw materials of Zhongxing Electronics, rutile and calcined coke, were purchased through Tuduo, which not only obtained more favorable prices, but also reduced the backlog of raw materials; At the same time, the proportion of products sold by Zhongxing Electronics to Guolian shares is above 90%, and only two people need to dock with Guolian shares in terms of purchasing and selling, saving labor costs. 

After solving the problems of raw materials and cost, Zhongxing Electronics can put more energy into technology research and development. Zhongxing Electronics completed the technical innovation of chlorination method, and processed it with titanium raw materials containing 50% titanium, which was about 38% lower than the purity of the raw materials used before. Based on the final product titanium tetrachloride, the cost per ton was saved by about 2,000 yuan. 

With the increasing demand for energy consumption and environmental protection in recent years, Guolian helped Zhongxing Electronics to carry out digital transformation, which enabled the factory to monitor the energy consumption of various equipment in real time and control the cost and operation efficiency, so that Zhongxing Electronics received energy subsidies in 2022 and 2023, and the subsidy amount in 2022 exceeded 400,000 yuan. 

Through digital transformation, the capacity of cloud factories in the titanium industrial chain of Guolian Co., Ltd. has been improved. Mengda Titanium Industry upstream of Zhongxing Electronics produces high slag titanium, with an original production capacity of 4,000-5,000 tons and a full production capacity of 15,000 tons at present. Shengfeng Titanium Industry, which mainly produces sponge titanium in the downstream, originally had an annual production capacity of 4,000 tons, with an output value of about 280 million yuan. After the completion of the second phase plant, the annual production capacity will reach 18,000 tons, with an output value of about 1.2 billion yuan. All the furnaces in Shengfeng Titanium Industry use electronic equipment to obtain data, which reduces energy consumption and saves 100-150 kWh per ton of products. 

Up to now, Guolian has signed 65 cloud factories and 27 digital factories. Guolian Co., Ltd. focuses on the upstream chain construction from titanium ore, high slag titanium to titanium tetrachloride and then to sponge titanium, and has provided digital supply chain and digital factory solutions for more than 10 production enterprises, realizing the synergy between the factories in the supply chain. 

[Technology Frontier]

Gartner released five technologies that will profoundly change the digital future of enterprises (The Paper) 

Recently, Gartner, an authoritative analyst in the IT industry, released five technologies that will profoundly change the future digitalization of enterprises, including digital people, satellite communication, micro-environment Internet of Things, secure computing and autonomous robots. 

1. Satellite communication. Driven by the trend of democratization and commercialization in space, people’s interest in LEO satellite communication is increasing. Low time delay makes low earth orbit an important technology for enterprises to completely change the communication between people and things. Gartner predicts that low earth orbit will provide broadband with global coverage and low enough delay for various tasks; Small IOT devices can be directly connected to satellites, achieving economical global IOT coverage, without the complexity brought by SIM cards, telecom operators and roaming; And provide voice and data services from satellites to unmodified 4G smartphones, extending coverage to remote areas. 

2. Micro-environment Internet of Things. Micro-environment Internet of Things can mark, track and sense any object, and avoid the complexity and cost brought by battery-powered equipment. Compared with the past, it can perceive more information and things "quietly" at lower cost and in more ways. This technology will promote the realization of a new ecology; A new business model based on understanding the position or behavior of objects; Smarter products with new behaviors; And lower tracking and monitoring costs. Micro-environment Internet of Things will bring more opportunities to many enterprises, but Gartner suggests evaluating its potential social and regulatory problems before adopting it. 

3. Safety calculation. With the increasingly close relationship between things and the increasing personal information accessed by various ecosystems, secure computing becomes very important. This technology can make full use of data without affecting privacy. 

4. Digital people. Digital people are interactive carriers driven by artificial intelligence (AI), which can imitate some characteristics, personalities, knowledge and ways of thinking of human beings. Digital people can be divided into physical digital people (such as humanoid robots) and virtual digital people (such as virtual singers), or into human-driven digital people (such as imitating some aspects of human beings) and AI-driven digital people (such as digital twins or chat robots). AI-driven digital people don’t need to be human in all respects. 

5. Adaptive autonomous drones and robots. Autonomous systems are physical or software systems that can manage themselves. They have autonomy, learning and agency (personal sense of purpose) when performing tasks. If robots and other technologies are to give full play to their potential, autonomous learning and adaptive systems will be essential. 

Baidu released the first large model of quantum field (Yangguang. com) 

Recently, Baidu released the first large model of quantum field at the 2023 Quantum Industry Conference. Based on ERNIE Bot, this model is a large-scale model in quantum field, which is constructed by using high-quality data in quantum field for more targeted training and optimization. It can better understand quantum knowledge and perform quantum tasks professionally. The big model will give full play to technology synergies, learn from each other’s strengths in data, algorithm and computing power, and realize two-way empowerment. It will fully complement the technical capabilities of the existing big model in various dimensions such as training speed, model performance, training cost, interaction efficiency and data privacy. In addition, Baidu also released two AI native applications, Baidu Quantum Assistant and Quantum Writing Assistant, which continuously lowered the use threshold of Baidu quantum platform, helped enterprises to precipitate research results and intellectual property rights in the quantum field into enterprise assets, and accelerated the deep integration of quantum technology and large models.

Special Investigation Report of the National People’s Congress Standing Committee (NPCSC) Budget Working Committee on Budget Management and Reform of Social Basic Endowment Insurance Fund

In order to implement the relevant requirements of the CPC Central Committee on preventing and resolving major risks, according to the "the National People’s Congress Standing Committee (NPCSC) 2019 Annual Supervision Work Plan", this year, a special investigation on the budget management and reform of the basic old-age insurance fund was organized, and the Budget Working Committee of the Standing Committee was responsible for the specific implementation. Since March this year, the special research group composed of the Budget Working Committee has specially listened to the briefings of the Ministry of Finance, Ministry of Human Resources and Social Security, State Taxation Administration of The People’s Republic of China, Audit Office and other relevant departments in the State Council, and has successively conducted field research in Hubei, Liaoning, Jilin and other places, and held special symposiums to listen to the opinions and suggestions of some experts and scholars and some relevant working institutions of the Standing Committee of the Provincial People’s Congress to analyze and compare the endowment insurance system and reform in typical countries. The relevant situation is now reported as follows.

I. Basic information

The basic old-age insurance covers a wide range of people and has a large scale of fund income and expenditure. It is the most important type of social insurance and the most important part of the social security system. In recent years, governments at all levels and their relevant departments have conscientiously implemented the decision-making arrangements of the CPC Central Committee, persisted in promoting the construction of a multi-level social security system with full coverage, basic security and sustainability, constantly improved the fund budget preparation, strengthened the fund budget management, and promoted the deepening of the reform of the basic old-age insurance system, which provided strong support for weaving a social security network covering all people and grasping the basic livelihood bottom line.

(A) the basic old-age insurance system

China’s basic old-age insurance consists of urban workers’ basic old-age insurance (enterprise workers’ basic old-age insurance, government institutions’ basic old-age insurance) and urban and rural residents’ basic old-age insurance (see table 1). According to the statistics of Ministry of Human Resources and Social Security, by the end of 2018, there were 943 million people participating in the basic old-age insurance nationwide. Among them, 419 million urban workers and 524 million urban and rural residents participated in the insurance.

Table 1  Basic situation of basic old-age insurance system

(two) the operation of the basic old-age insurance fund

In 2018, the total income of the national basic endowment insurance fund was 5,483.6 billion yuan, of which the insurance premium income was 3,969.5 billion yuan, accounting for 72.4%; The fiscal subsidy income was 1,215.3 billion yuan, accounting for 22.2%. The total expenditure of the fund was 4,718.7 billion yuan, of which the basic pension expenditure was 4,571.3 billion yuan, accounting for 96.9%. The balance of the fund’s income and expenditure in that year was 764.9 billion yuan, and the accumulated balance of the fund was 5,784.7 billion yuan (see Table 2 for details).

Table 2  Operation of Three Types of Basic Endowment Insurance Funds in 2018

(3) Central financial subsidies

The central government has given subsidies to the basic old-age insurance for enterprise employees, the basic old-age insurance for urban and rural residents and the basic old-age insurance for government agencies and institutions. In 2018, the total subsidy from the central government was 662.8 billion yuan.

Subsidies for basic old-age insurance for enterprise employees.Since 1999, the central government has given subsidies to enterprises with difficulties in some areas in terms of the fund gap of basic old-age insurance, the implementation of personal accounts and the improvement of pension benefits. Among them, 40% of the funds needed to improve the pension payment standard are subsidized to the central and western regions and old industrial bases, and 100% is subsidized to Xinjiang Corps; For the existing pension expenditure, according to the financial resources, fund gap, support rate and work effect of each region, the subsidy funds are allocated by factor method. In 2018, the central government issued a subsidy of 483.1 billion yuan for basic old-age insurance for enterprise employees.

Subsidies for basic old-age insurance for urban and rural residents.The central government gives full subsidies to the central and western regions according to the basic pension standards set by the central government, and 50% subsidies to the eastern regions. In 2018, the central government issued a subsidy of 141.6 billion yuan for basic old-age insurance for urban and rural residents.

Subsidies for the reform of endowment insurance in institutions and institutions.The central government subsidizes 40% of the funds needed to adjust the pension payment standard in the central and western regions and old industrial bases except Beijing and other seven provinces and cities. In 2018, the central government issued a subsidy of 38.1 billion yuan for the reform of endowment insurance for institutions and institutions.

(four) the basic old-age insurance fund budget management

The budget of social insurance fund is one of the "four accounts" of the government stipulated in the Budget Law. In 2010, the State Council decided to establish a standardized and unified social insurance fund budget system nationwide, and began to compile it on a trial basis that year. In 2014, it was officially included in the draft government budget submitted to the National People’s Congress for examination and approval.

The basic old-age insurance fund budget mainly follows the principles of "establishing according to law, standardizing and unifying, making overall plans, defining responsibilities, earmarking special funds, being relatively independent and organically connected, making ends meet, and leaving a balance". The compilation process adheres to the bottom-up and joint review, which is compiled by the social insurance agencies in the areas where the basic old-age insurance fund is co-ordinated. After being summarized by the human resources and social security departments and audited by the financial department, it is jointly reported to the people’s government at the same level and reported to the people’s congress at the same level for examination and approval. The national basic old-age insurance fund budget is compiled by Ministry of Human Resources and Social Security, reviewed and summarized by the Ministry of Finance, and submitted to the State Council for examination and approval by the National People’s Congress. Among them, the budget revenue preparation comprehensively considers the implementation of the fund budget in the previous year, the forecast of the economic and social development level in this year, the social insurance work plan and other factors, including the number of participants, the number of payers, the base of payment wages, etc. Expenditure budgeting comprehensively considers the changes in the number of people enjoying pension insurance benefits in the overall planning area this year, the economic and social development, the adjustment of pension insurance policies and the changes in pension insurance treatment standards.

In recent years, governments at all levels and their relevant departments have continuously improved the budget management system, studied and established an incentive and restraint mechanism, standardized the preparation process and improved the preparation method by means of informationization and big data, effectively enhanced the planning and binding nature of the budget, paid close attention to the budget implementation management, standardized the collection of premiums and the payment of insurance benefits, strived to achieve all the insurance coverage, and resolutely paid it in full and on time, and achieved positive results. In some places, by hiring third-party evaluation agencies to improve the index system of fund budgeting, establish and improve the actuarial index system of fund budgeting, and improve the scientific and accurate budgeting.

(V) Progress of relevant reforms

1. Promote the provincial-level co-ordination of endowment insurance for enterprise employees.Up to now, 13 provinces in China have realized the provincial-level unified collection and expenditure of enterprise employee pension insurance funds. Other provinces have formulated implementation plans according to the actual situation and are steadily advancing the implementation in accordance with the task requirements of the State Council to fully realize the provincial-level unified collection and support of funds by the end of 2020. In some places, the establishment of a unified revenue and expenditure system including pension insurance policy, fund budget, fund revenue and expenditure management, responsibility sharing mechanism, information system, handling management and performance appraisal mechanism has been promoted, which has laid an institutional foundation for ensuring the reform of unified revenue and expenditure.

2. Implement the central adjustment system of the basic old-age insurance fund for enterprise employees.The central adjustment system mainly includes: first, the adjustment fund raising system. According to 90% of the average wage of employees in each province and the number of employees who should be insured on the job as the base for calculating the amount of the solution, solution ratio started from 3%, and the funds of the provinces were summarized to form the central adjustment fund. The second is the allocation system of swap funds. The central adjustment fund was fully allocated to local governments in that year, and the amount of funds allocated to the provinces was calculated according to the approved number of retirees in each province and the national per capita allocation. At the same time, the central and western provinces with heavy tasks of poverty alleviation will be exempted from their net contribution responsibility by 2020.

The central adjustment system was implemented on July 1, 2018. In that year, the total size of the central adjustment fund was 242.23 billion yuan, and the actual difference was 61.03 billion yuan. There are 7 provinces, including Guangdong, Beijing, Zhejiang, Jiangsu, Shanghai, Fujian and Shandong. 22 central and western regions and old industrial base provinces benefited, including Liaoning, Heilongjiang, Sichuan, Jilin and Hubei. Exempt Guizhou, Yunnan and Tibet from net contribution responsibility. Since the implementation of the central adjustment system, it has played a positive role in alleviating the payment pressure of some local funds and ensuring the timely and full payment of pensions. In 2019, the proportion of central adjustment will increase to 3.5%. It is estimated that the total size of central adjustment funds in the whole year will be 630.3 billion yuan, and the difference will be 151.2 billion yuan.

3. Reduce the burden of social security contributions.From 2015 to 2018, the State Council has reduced the social security rate five times, involving basic old-age insurance, unemployment insurance, industrial injury insurance and maternity insurance for enterprise employees. The overall level of the five social security rates for employees in China has been reduced from 41% to 36.95%, of which the unit contribution rate has been reduced from 30% to 26.45%. By April 30 this year, when the phased rate reduction policy expires, the burden on enterprises will be reduced by nearly 500 billion yuan.

This year, the State Council decided that from May 1st, the unit contribution rate of basic old-age insurance for enterprise employees can be reduced from 20% to 16%, and the policy of reducing unemployment and work-related injury insurance rates by stages will be extended to the end of April 2020. At the same time, it is approved to lower the base of social security contributions, from the past based on the average salary of employees in non-private units in cities and towns to the average salary of full-caliber employees weighted by non-private units and private units in cities and towns. According to the calculation of the relevant departments in the State Council, after the implementation of the new fee reduction measures, it is estimated that the social security payment burden of enterprises will be reduced by more than 400 billion yuan in 2019.

4. Transfer some state-owned capital to enrich the social security fund.Transferring some state-owned capital to enrich the social security fund is an important measure to enhance the sustainability of the basic old-age insurance system. By the end of 2018, the pilot reform of five central enterprises and central financial institutions, including Zhejiang and Yunnan provinces and China Unicom and China Reinsurance, had been basically completed. In December 2018, the second batch of transfer work at the central level was started. The transfer enterprises included 15 central management enterprises such as China Huaneng and 4 central financial institutions such as PICC China. In July 2019, the State Council decided to fully push forward the central and local governments to transfer some state-owned capital to enrich the social security fund. At the central level, qualified enterprises will be basically completed by the end of 2019, enterprises with real difficulties can be completed by the end of 2020, and enterprises run by central administrative institutions will be transferred after the centralized and unified regulatory reform is completed; At the local level, the transfer will be basically completed by the end of 2020. Up to now, the central level has completed the transfer of 67 central enterprises and central financial institutions in three batches, with a total transfer of state-owned capital of about 860.1 billion yuan. The mechanism of state-owned capital to make up for social security fund has been initially established, which has promoted the diversified reform of state-owned equity.

5. Reform of social security collection system.The Plan for Deepening the Reform of Party and State Institutions in 2018 clearly stipulates that since January 1, 2019, all social insurance premiums will be uniformly collected by the tax authorities. The State Council attaches great importance to improving the reform of the social security fee collection system. According to some new situations and problems in the process of reform, it has made new adjustments and arrangements for the transfer of social security fee collection and management responsibilities of enterprises in a timely manner, requiring that in principle, the current collection system should be continued temporarily, and "a mature province should be handed over to a province". Up to now, among the 37 regions (provinces, autonomous regions, municipalities directly under the Central Government, Xinjiang Production and Construction Corps and cities with separate plans), 21 regions were originally collected by the tax authorities, and the tax authorities collected all social security fees; In 16 areas where the social security department originally collected the social security fees of enterprises, the social security fee collection and management responsibilities of enterprises have not been transferred yet, and they will continue to be collected by the social security department, and the social security fee collection and management responsibilities of institutions and urban and rural residents will be transferred to the tax department; The tax authorities in 22 regions are also responsible for collecting occupational annuities.

Second, the main problems and shortcomings

Over the years, China has made great achievements in promoting the construction of a comprehensive, basic and sustainable multi-level social security system, and basically established a social security network covering all people. Judging from the overall situation of the basic old-age insurance in China, the system has been continuously improved, the level of protection has been continuously improved, the fund operation has been generally stable, and the current income and expenditure are still in balance. However, the survey also found that the gap between the fund’s current income and expenditure showed an expanding trend, and the accumulated balance of individual provinces "bottomed out", which further increased the potential risk of the fund; Fund budget management is generally extensive, and some institutional issues are not paid enough attention, and the scientific, refined and modern level of budget management is low; The design of endowment insurance system is not perfect enough to meet the needs of reform and development, which seriously affects the sustainability and credibility of the system. These problems must be solved quickly.

(A) The contradiction between revenue and expenditure has become increasingly prominent, and related risks have begun to emerge.

First, the growth of insurance premium income is relatively weak.Comparing the premium income of the basic old-age insurance for enterprise employees in China with the basic pension expenditure, the income and expenditure gap of 31.9 billion yuan first appeared in 2014, and it has expanded to 77.3 billion yuan in 2018. Many places reflect that due to the accelerated process of population aging, the dependency ratiooneThe sustained and rapid decline has caused the growth of fund income to be lower than the growth of expenditure for a long time, resulting in the widening gap between fund income and expenditure. In recent years, the implementation of tax reduction and fee reduction policy has also reduced the current collection income to some extent. The survey found that Northeast China is still facing the reality of a large outflow of population, especially young and middle-aged people, and it is difficult to reverse the situation of decreasing dependency ratio, and it is increasingly difficult to promote the growth of premium income.

Second, there is a great pressure on financial subsidies.Since 2005, the basic pension treatment standard for enterprise employees has been raised for 15 consecutive years, and the financial departments at all levels have borne the corresponding increased expenditures. The basic old-age insurance for urban and rural residents is to provide old-age insurance for urban and rural residents without income sources. The financial system bears the main responsibility, and some local financial subsidies account for more than 70%. The reform of endowment insurance in institutions has also put forward a lot of expenditure requirements for governments at all levels, and there is still a certain income and expenditure gap in some places under investigation.

Third, problems left over from history bear a heavy burden in some areas.There has been no clear and detailed solution to the transition cost of the old-age insurance system. For the "old people" who have no personal account accumulation and the "middle people" who have insufficient personal account accumulation, the pension benefits enjoyed according to the regulations of deemed payment are paid by the funds collected in the current period. After the implementation of the reform of state-owned enterprises and the diversion of laid-off workers, state-owned enterprises went into battle lightly and developed well. However, the remaining problems of "early retirement" employee pension insurance have not been properly solved, which has brought a huge burden to some places. The reform of transferring some state-owned capital to enrich the social security fund is progressing slowly, some departments and enterprises are resistant, and there are not many local state-owned enterprises worth transferring, so the overall reform effect is not great. In some places, it is reflected that the large-scale collective reform of factories and enterprises, de-capacity, etc. have increased the pressure on the fund’s income and expenditure from two aspects: reducing the arrears of enterprises, ensuring development and increasing expenditures, and need the support of the central government.

Fourth, the sustainability of the fund is under great pressure.The relevant departments in the State Council organized and carried out the long-term actuarial analysis of the basic old-age insurance. Although the results of various departments and institutions are different, the general judgment is that for a long time to come, the degree of population aging in China will become increasingly serious, the dependency ratio within the system will continue to decline, and the sustainability of the old-age insurance fund will face severe challenges.

(B) The budget management is relatively extensive, and the system and mechanism need to be improved urgently.

First, the provisions on budgeting responsibilities are not clear enough.The Opinions of the State Council on Implementing the Budget of Social Insurance Fund issued in 2010 stipulates that the main body of compiling the budget of social insurance fund is the human and social departments, and the financial department only undertakes the audit responsibility. The Budget Law revised in 2014 stipulates that the financial departments of governments at all levels are responsible for the specific preparation of budgets. According to the investigation, the provisions of the State Council’s opinion are still implemented, and there are different understandings about the provisions of the budget law, especially about "preparation" and "the subject of social insurance fund budget preparation". In some places, it is pointed out that the division of responsibilities for fund budgeting is not clear enough, the participation of financial departments is insufficient, and the implementation of responsibilities is not enough.

Second, the budget preparation procedure is not reasonable enough.Restricted by the level of fund overall planning, the current budget adopts the procedure of overall planning, bottom-up and layer-by-layer summary. There are too many compiling subjects, different policy understandings and different interests, which makes it difficult to effectively play the role of overall budget arrangement, resulting in the conservative compilation of income budgets in some areas, and the phenomenon that expenditures exceed the budget sometimes occurs. Especially after putting forward the reform direction of national overall planning, some places have the mentality of "receiving less and spending more". The audit department reported that in some co-ordination areas, artificially depressing the budget revenue and inflating the expenditure budget has become the norm, resulting in a serious deviation from the reality of the fund budget and poor effectiveness of budget management.

Third, the foundation of budget management is relatively weak.Due to the low level of overall planning of the basic old-age insurance fund, the basic data such as the number of insured persons, the actual payment base and rate, and the basis of pension calculation and distribution required for budget management are scattered in various overall planning areas. Some central departments and provincial management departments have indicated that they do not fully grasp accurate information, and some local data indicators are not scientifically collected, so the credibility and transparency are not high. Strengthening budget management has become a passive water without a root. On the other hand, social security agencies are in the front line of fund budgeting, but they lack effective access to relevant economic and social data, especially the information available to grass-roots social security agencies is more limited, and the basic quality of budgeting is not high.

Fourth, the refined level of budget management is not enough.Judging from the draft fund budget submitted to the National People’s Congress, it is mainly a few large numbers such as income, expenditure and balance, lacking detailed data by region, industry and population, and the readability and auditability of the budget are not strong. From the perspective of budget preparation, although there are requirements for the reference factors of fund revenue and expenditure preparation, a unified and standardized index system has not yet been established, and different places have different understanding of policies by industry and population, and their calculation methods are also different. From the perspective of budget implementation, many places and even some places where there is a big contradiction between fund revenue and expenditure only emphasize the hard constraint of budget, and have not taken the initiative to establish a regular analysis system for fund budget implementation. The response to changes in industries and people reflected by the implementation situation is relatively lagging behind, and the fund risk early warning mechanism and response plan have not been effectively established.

Fifth, actuarial analysis is seriously lagging behind.There is a big gap between the actuarial work of the basic old-age insurance fund and the actual demand in the aspects of system construction, talent team construction and the application of actuarial results, and a standardized actuarial analysis mechanism combining long, medium and short term has not been established. As an important part of budget management, fund actuarial has not been brought into the budget management category, resulting in poor predictability and scientificity of budget revenue and expenditure preparation, lack of preparation for possible fund risks and even financial risks, and weak ability to effectively deal with population aging.

Sixth, the informatization construction is weak.The preparation, implementation, audit and supervision of the fund budget involve many departments and institutions such as human society, finance, taxation, auditing and social security agencies. At present, a unified, standardized and dynamically shared information database has not been established, and each department and institution relies on the information system of this system for management. Repeated construction and decentralized maintenance consume a lot of manpower and material resources, and information data cannot be effectively shared, which also affects the accuracy of relevant data and information.

(C) The design of the old-age insurance system is not perfect, and the pace of reform needs to be accelerated.

First, the low level of fund overall planning has become the primary problem to be solved urgently.Judging from the basic endowment insurance fund for enterprise employees, most provincial-level places have not yet achieved real provincial-level overall planning, and many places are still municipal-level and county-level overall planning. The low level of overall planning makes it difficult to fully realize the transfer of funds between different overall planning areas, and the law of large numbers of insurance cannot be fully exerted. At the same time, the fund balance is mainly deposited in the labor inflow areas, but the labor outflow areas have to bear the pressure of issuing a large number of old-age benefits for the returning laborers. This extremely uneven distribution of funds not only makes the labor outflow areas such as the central and western regions dissatisfied, but also makes the interest pattern of low-level overall planning gradually solidify. Some places with fund balances regard the balance as local "own" resources and advantages, and there is resistance to national overall planning and entrusting the National Social Security Fund Council to invest and operate. Lack of awareness that basic old-age insurance is a "national system" makes the reform more and more difficult. Some provinces surveyed reflect that they are not optimistic about realizing the provincial-level unified collection and expenditure of funds in 2020.

Second, the irregular implementation of policies such as payment base, rate and pension benefits has brought many disadvantages.Due to the low level of fund co-ordination, the relevant departments give local governments some autonomy in terms of payment base, rates and pension benefits. In actual implementation, the co-ordination places with large contradiction between fund revenue and expenditure tend to be strict base and high rate, while the co-ordination places with more fund balances tend to be wide base and low rate, which is quite different among regions. In terms of rates, Zhejiang, Guangdong and Xiamen, which have more fund balances, stipulate unit payment rates of 14%, 13% and 12% respectively. In terms of payment base, some places allow enterprises to determine the base according to a certain proportion of total wages. In terms of pension benefits, different places have different definitions of the standard of deemed payment, and some people think it is unfair. The disunity of local policies not only causes the inconsistent foundation and unclear base of fund budget preparation, but also brings difficulties to improve the overall planning level; It also causes unfairness at the institutional level, affects the free flow of resources and intensifies regional differences. It is found that many places have introduced preferential policies to reduce and exempt insurance contributions, which, as an important means of attracting investment, have a great impact on normal investment attraction in other places, especially in areas with large contradictions between fund income and expenditure. Some parts of Northeast China reflect that it has faced a vicious circle of "the contradiction between fund income and expenditure is prominent → the approved payment base and rate are strict → it is in a disadvantageous position of attracting investment → enterprises move out because of the high payment of endowment insurance → the economic development is slow and the employment population is small → the contradiction between fund income and expenditure is more prominent".

Third, the incentive and restraint mechanism is not perfect enough.From the basic old-age insurance for enterprise employees, it is generally reflected in all aspects that the nominal rate of 28% (unit 20%+ individual 8%) is obviously high, and it is still higher than the level of some major western developed countries after reducing the rate this year. In order to reduce costs and maintain operations, many enterprises, especially private enterprises, tend to lower or even falsely report the payment base, and some tax collection management departments also "know without asking", so the seriousness and binding force of the system are poor. Some experts pointed out that the fund implements the mechanism of combining social pooling with individual accounts, but all individual contributions are credited to individual accounts, resulting in no contribution to overall adjustment of individual contributions, and individuals lack a sense of responsibility for the basic endowment insurance system. The minimum payment period of 15 years for receiving pension is not only short, but also the system design is not regarded as the minimum period for fulfilling legal obligations. In addition, the cumulative algorithm is adopted for 15 years calculation, and it is not uncommon to interrupt payment. From the perspective of the basic old-age insurance for urban and rural residents, because the overall planning part is almost entirely borne by the finance, the system is welfare-oriented, plus the basic pension level and the average replacement rate2Low (in some places, the average replacement rate is only about 9%), residents’ enthusiasm for participating in insurance is not high, and the participation rate has declined in some places. Even if they are insured, most people tend to choose the lowest payment grade. In the old-age insurance, the basic pension calculation and payment methods linked to benefits, such as overpayment, long-term payment and late retirement, need to be improved.

Fourth, the construction of a multi-level endowment insurance system lags behind.The target design of the multi-level endowment insurance system in China includes three pillars, the first pillar is basic endowment insurance, the second pillar is enterprise annuity and occupational annuity, and the third pillar is personal savings endowment insurance and commercial endowment insurance. At present, there is no clear plan for the overall protection degree of multi-level pension insurance system and the target level of overall pension replacement rate. Among them, there is also a lack of clear quantitative requirements for the status and role of each pillar. In practice, the basic old-age insurance is a monopoly, the whole society’s old-age responsibility, and the high, middle and low levels of old-age demand are all on the basic old-age insurance; The coverage rate of the second pillar is low, and its development is obviously lagging behind. By the end of 2018, there were 110 million market entities in China, and less than 0.1% of enterprises established enterprise annuities, most of which were large and medium-sized state-owned enterprises, and less than 10% of employees participated in the basic old-age insurance. The third pillar has just begun to be piloted, and there is still a lack of effective encouragement and support policies. Highly dependent on the basic old-age insurance as the first pillar, resulting in a high payment rate, most enterprises are unable to build supplementary old-age insurance for employees, limiting the development of the second and third pillars, forming a situation of "single tree is difficult to support".

Fifth, the relevant reforms are not in place and affect the improvement of the system.Many localities and experts have reported that the implementation of the reform of the collection system of social insurance funds and the unified collection of social insurance premiums by tax authorities will be conducive to realizing the payment base of enterprises and finding out the base, laying a foundation for further improving the fee-based system. Implementing large-scale tax reduction and fee reduction, reducing the social security payment rate of enterprises and reducing the burden on enterprises are also necessary measures to cope with the downward pressure on the economy. If we strengthen overall coordination and require enterprises to make a real payment base while reducing the rate, the overall effect of the policy "combination boxing" should be more obvious. However, due to the lack of coordination in actual implementation and the strong social reaction, the reform of the collection system has basically stagnated, and the goal of standardizing the fee base and realizing the fee base cannot be achieved.

The reform of delayed retirement age has been put forward for many years, but the implementation plan has been delayed, and there are many social discussions. Not only has the window period of reform been continuously shortened, but it has also affected the due effect of reform; It also leads to unclear social expectations and lack of effective guidance of public opinion. It has been pointed out that the provision of early retirement for special jobs has not been adjusted for a long time, which is not in line with the actual situation, which is not conducive to stabilizing the income of the fund, and even some enterprises have compiled false materials for reducing staff and increasing efficiency and for early retirement of employees. From the international experience, delaying retirement age or receiving pension age has become a unanimous choice for major developed economies represented by OECD countries to effectively deal with population aging, and many countries have also adopted different degrees of restrictions on early retirement.

The reform of entrusted investment is progressing slowly, and the balance of funds used for investment and operation is less. According to the statistics of the National Social Security Fund Council, the total amount of contracts entrusted to it for investment at the end of 2018 was about 858 billion yuan, accounting for 14.8% of the total balance of the national endowment insurance fund at the end of 2018. Most of the fund balances were still in bank deposits, and the overall ability of the fund to maintain and increase value was not strong.

Third, relevant suggestions

The problem of providing for the aged is related to people’s happiness and well-being, social harmony and stability, and long-term stability of the country. In the face of new situations and challenges such as the new normal of economic development and the accelerated aging of the population, we must adhere to the guidance of Socialism with Chinese characteristics Thought of the Supreme Leader in the new era, conscientiously implement the major decision-making arrangements of the party and the state on the reform of the old-age insurance system, maintain and enhance the credibility of the social security system, enhance the people’s sense of identity and confidence, and enhance their overall awareness, crisis awareness and responsibility awareness. With greater determination and courage, we will promote the reform of the old-age insurance system, improve the scientific and fair nature of the system, strengthen the income capacity of the old-age insurance fund, strengthen and standardize the budget management of the old-age insurance fund, effectively prevent and resolve risks, and enhance the sustainability of the fund by developing the economy, expanding the coverage, increasing the rate of maintaining and increasing the value of surplus funds, and standardizing financial subsidies.

(1) Effectively enhance the sense of urgency and responsibility, and accelerate the implementation of various reforms.

We should fully understand the significance of the normal operation of the basic old-age insurance fund for safeguarding people’s interests and social stability, fully understand the grim situation faced by the old-age insurance system and the fund operation, fully understand the time pressure of gradually narrowing the reform window, further enhance the sense of crisis, enhance the sense of urgency in promoting the reform of the old-age insurance system, make up our minds to speed up the reform, seize the day and wait for no time, intensify the implementation of the CPC Central Committee’s decision-making and deployment on the reform of the old-age insurance system, and improve the system and mechanism so as to make relevant reform plans as soon as possible. It is necessary to accurately grasp the downward trend of the dependency ratio brought about by the acceleration of the aging population, effectively resolve the risks caused by the increasing income of the basic old-age insurance fund year by year, actively respond to the problem of the sustainability of the fund that the whole society is highly concerned about, and some people are worried that they may not get a pension in the future when they participate in the basic old-age insurance system, and pay attention to and reverse the tendency of some enterprise employees and residents to stop paying their fees after participating in the insurance, and some young people who have just joined the work are unwilling to pay for the insurance. It is necessary to improve the operating efficiency of the fund by improving the system. We should attach great importance to strengthening the management of income and expenditure of the basic old-age insurance fund, regard ensuring the sustainability of the fund as the top priority and the most important responsibility of governments at all levels, and take the fund budget management and actuarial analysis as the important starting points to effectively improve the scientific, refined and modern level of fund management.

(B) to speed up the improvement of the old-age insurance system, improve the scientific and fair system.

The first is to improve the top-level design of the target framework of the multi-level endowment insurance system.Further clarify the overall replacement rate target of the old-age insurance system and the proportion that each pillar should share, and accelerate the construction of a multi-level old-age insurance system. It is suggested to refer to the International Labour Organization’s Convention on the Minimum Standards of Social Security and international experience, and combine the actual situation of China’s economic and social development and residents’ old-age habits to define the overall replacement rate target, ensure that the basic living standards of workers before and after retirement are roughly the same, and improve the mechanism for dynamically adjusting the replacement rate target according to the level of economic and social development and financial affordability. Optimize development goals and policies, make clear that the basic old-age insurance is fully covered and basic, speed up the improvement of relevant fiscal and tax policies, actively guide and promote the healthy development of the second pillar (enterprise annuity and occupational annuity) and the third pillar (personal savings endowment insurance and commercial endowment insurance), and form a three-pillar structure of old-age insurance. Further consolidate the security responsibilities that units and individuals should bear in the field of old-age care, and form a good situation in which the state, units and residents participate and share reasonably and actively respond to the aging population.

The second is to introduce reform measures such as delaying the age of receiving pensions and raising the minimum payment period as soon as possible.In order to study and reform the conditions for receiving pensions, it is suggested that the pension age should no longer be linked to the retirement age, and a gradual reform plan for delaying the age of receiving pensions should be formulated and implemented as soon as possible, and the "small steps and quick steps" should be delayed in stages to effectively guide the expectations of the masses. Adjust the conditions for receiving full pension benefits accordingly, and reduce those who are not old enough and have insufficient payment years in proportion. It is suggested to study and increase the minimum payment period of receiving pension, and set restrictions on the number and interval of interruption of payment.

The third is to accelerate the national overall planning of basic old-age insurance.The relevant departments of the central government should strengthen the planning and design of the national overall planning system, and properly handle the relationship between promoting the reform of overall planning level, mobilizing local enthusiasm, and consolidating local main responsibility. They can learn from the experience and practices of establishing a gap responsibility sharing mechanism in some places to prevent "eating from the same pot" and "whipping the cattle". It is necessary to seriously study and establish an effective linkage mechanism between the realistic differences in pension treatment levels between regions and the implementation of national pension planning, and formulate a transition plan to protect the reasonable rights and interests of the people. It is necessary to strengthen the guidance for local governments to carry out the reform of provincial-level unified revenue and expenditure, ensure that the reform tasks are put in place before the end of 2020, and avoid doing things in their own way, so as to create favorable conditions for promoting national overall planning. On this basis, study and formulate a timetable and road map to achieve national overall planning.

The fourth is to improve the incentive and restraint mechanism.It is necessary to improve the incentive mechanism of overpayment, overpayment for a long time and overpayment for late retirement, improve the relevant systems such as the mechanism of linking treatment with payment, optimize the identification criteria for special types of work, and improve the early retirement policy. For those who choose to retire early or late, the level of pension benefits can be reduced or improved according to the corresponding number of years; For flexible employees, urban and rural residents insured, etc., study and improve the financial subsidy policy for payment, and guide the reasonable increase of payment level. In accordance with the principle of "low fee rate and wide fee base", we will establish a linkage mechanism to reduce the payment rate and make a real payment base, and steadily promote the reform of the collection system of old-age insurance premiums without basically increasing the burden of payment. It is necessary to further implement the relevant legal requirements, strictly review the fund’s participation in insurance and collect fees, strengthen the awareness of participating in insurance and paying fees according to law by strengthening publicity and guidance, and improve the inspection and punishment mechanism to prevent illegal phenomena such as missing payment, underpayment and non-payment, and improve the participation rate and payment rate.

(3) Standardizing fund revenue and expenditure and improving the ability to cope with payment risks.

First, based on economic development, enhance the fund’s income potential.Development is the key to solve many economic and social problems in China. To solve the contradiction between income and expenditure of the basic old-age insurance fund, we must rely on developing the economy, expanding employment, raising the income level and broadening the fee base of the old-age insurance fund. We must adhere to the new development concept, promote high-quality development, persist in promoting reform and opening up, conscientiously implement the decision-making arrangements of the CPC Central Committee, and make overall plans to stabilize growth, promote reform, adjust the structure, benefit people’s livelihood, prevent risks, and ensure stability, promote sustained and healthy economic development, continuously improve people’s income levels, and consolidate the income base of the fund.

The second is to do a good job in expanding the collection and raising the participation rate and payment rate.It is necessary to use modern information technologies such as big data and cloud computing to strengthen the inter-departmental information sharing and coordination linkage mechanism, promote the free connection and transfer of endowment insurance in an orderly manner throughout the country, improve management ability and service level, focus on the participation of employees in non-public economic organizations and flexible employees in cities and towns in endowment insurance, accelerate the adaptation to the new economy and new formats such as webcasting, promote the classification, accurately expand the coverage, and improve the participation rate, so as to ensure that all insurance is guaranteed. It is necessary to actively and steadily carry out historical arrears and payment audits in accordance with the law, improve the financial subsidy policy for insurance payment, and promote the increase of payment rate.

The third is to increase entrusted investment and improve the level of maintaining and increasing the value of surplus funds.It is necessary to further actively and steadily promote the entrusted investment of the surplus funds of the basic old-age insurance fund, strive to increase the proportion of entrusted investment funds under the premise of ensuring the safe payment of pensions, and strive to enhance the ability of the fund to maintain and increase its value. We should adhere to the principle of prudent investment, promote diversification of asset allocation, make good use of financial instruments such as insurance and reinsurance, and strive to achieve a long-term stable and relatively high income level.

The fourth is to standardize the financial subsidy system and give play to the role of financial support.Further clarify the functional orientation of financial subsidies, improve the ways of financial subsidies, establish a scientific mechanism for determining financial subsidies, and effectively play the institutional functions of financial subsidies. We will study and improve the fiscal and taxation policies to support the development of the old-age insurance system, implement tax-free policies for the payment, operation and income of enterprise (occupational) annuities, accelerate the promotion of personal tax deferred old-age insurance, and enhance the attractiveness, stability and sustainability of the old-age insurance system.

The fifth is to reform and standardize the treatment adjustment mechanism and fund expenditure arrangements to improve the matching degree with income.Standardize the adjustment of insurance benefits, combine the target level of replacement rate, and establish a scientific, reasonable and predictable normal insurance benefits adjustment mechanism that is coordinated with economic development indicators and residents’ income growth indicators. In view of the payment difficulties caused by the heavy historical burden in specific areas, we should study and improve the commitment mechanism to realize the shift from "passively filling the gap" to "actively solving the problem". We will further reform the transfer of state-owned capital, improve the operating budget system of state-owned capital, and solve historical problems such as the reform of state-owned enterprises and the reform of large-scale collective factories. Seriously sorting out and studying the stock debt problems caused by the guarantee of pension payment in some places, we should not only face up to the difficulties caused by the defects of the system itself, but also take effective measures to support local governments to solve debt risks in a safe and orderly manner, and also clarify unreasonable violations of laws and regulations in implementation, increase accountability and urge the implementation of rectification.

(four) improve the fund budget system to ensure the sustainability of the fund.

First, improve the legal system related to the pension fund budget.Do a good job in the organic connection between the Budget Law, the State Council’s Opinions on Implementing the Budget of Social Insurance Fund and other relevant laws and regulations, speed up the revision and promulgation of the Regulations on the Implementation of the Budget Law, clarify the rights and obligations of all relevant subjects in the fund budget, and suggest further consolidating the main responsibilities of financial departments at all levels in the preparation, implementation and management of the basic old-age insurance fund budget. Study and formulate a unified national social security fund budget management method, standardize the fund budget preparation, implementation and management, and establish a budget adjustment mechanism that conforms to the characteristics of the social security fund budget.

The second is to establish and improve a budget system that is compatible with national overall planning.It is necessary to speed up the establishment of a unified system for compiling the budget of the basic old-age insurance fund by the central government, give play to the role of overall planning and coordination by the central government, and lay the foundation for realizing the national unified collection and expenditure of the basic old-age insurance fund. Improve the construction of budgeting index system, increase the expected growth rate of full-caliber social average wage, expected rate of return on entrusted investment, life expectancy per capita, population growth rate, aging speed and other expected indicators, carry out scientific and standardized fund revenue and expenditure forecast, and improve the scientificity and accuracy of budgeting. Improve the regular analysis system of fund budget implementation, establish risk early warning mechanism and emergency response mechanism, and enhance the timeliness and effectiveness of fund audit. Establish an administrative supervision system and an audit supervision system for social security funds, strengthen social supervision, intensify the crackdown on corruption, misappropriation and malicious insurance fraud, and ensure the safety of funds.

The third is to establish an analysis system of actuarial balance of funds.It is necessary to strengthen the top-level design, establish a scientific and standardized actuarial balance calculation and analysis system for basic old-age insurance funds, and carry out actuarial analysis regularly. According to the long-term demographic changes and economic and social development trends, based on the important factors such as target replacement rate, payment base, rate, and return on investment, improve the actuarial analysis model. Improve the application mechanism of actuarial analysis results in fund budget preparation and endowment insurance policy formulation, and realize sustainable intergenerational balance by dynamically adjusting the level of payment and payment, improving the government subsidy mechanism, and promoting the reform of endowment insurance system.

The fourth is to strengthen the basic work of budget management and information construction.Improve the basic system of data collection and processing, and establish relevant standardization norms to ensure that the basic data is true, accurate, verifiable and comparable. Integrate the existing information systems of various departments and promote the construction of a unified, standardized and dynamically shared national information database. Strengthen the use of data analysis, with the help of modern information technologies such as big data and cloud computing, support the calculation and analysis of fund actuarial balance, strengthen real-time monitoring and analysis of fund operation, and improve the accuracy and modernization level of fund budget management.

The fifth is to strengthen the review and supervision of the budget of the endowment insurance fund by the National People’s Congress.Standardize and improve the preparation of the basic old-age insurance fund budget, further improve and refine the draft budget of the basic old-age insurance fund, increase the sub-regional budget table, and provide the basis, parameter description and performance objectives of the basic old-age insurance fund budget as annexes to the draft budget to improve the readability and auditability of the budget. Give full play to the audit role, deepen the substantive review of the pension fund budget with the help of modern information means such as budget networking supervision system, improve the ability of the National People’s Congress and provincial people’s congresses to review and supervise the pension fund budget, ensure the sustainability and fairness of the pension fund, and enhance the credibility, attraction and cohesion of the pension insurance system.

1  Dependence ratio = working-age population: non-working-age population.

2  Pension replacement rate refers to the ratio between the level of pension collection and the level of wage income before retirement, which is used to measure the difference of living security level between workers before and after retirement.

                         The National People’s Congress Standing Committee (NPCSC) social basic endowment insuranceSpecial research group on fund budget management and reform


Schedule 1  

Average contribution rate of compulsory pensions for employees in some OECD countries in 2016

fillPublic pension: a compulsory pension plan initiated and managed by the public sector of the government, and the government bears direct financial responsibility for the public pension plan. Generally speaking, public pension is equivalent to the "first pillar" of old-age insurance.

Private pension: The organizers include private entities such as individual enterprises, enterprise alliances, trade unions and financial intermediaries approved by the government. All kinds of occupational pensions, enterprise annuities and personal pensions belong to the category of private pensions. The government usually does not bear the direct or final financial responsibility for private pensions, but it has the responsibility of supervision. Private pensions are divided into compulsory and voluntary types. Generally speaking, compulsory private pension is equivalent to the "second pillar" of old-age insurance, and voluntary pension is equivalent to the "third pillar".

Source: OECDPensionsOutlook2018

Schedule II

Pension age in some countries in 2016

Source: OECDPensionsataglance2017

Schedule III  

Overall situation of pension replacement rate in OECD member countries in 2016

Source: OECDPensionsOutlook2018

Schedule IV

Base and proportion of endowment insurance payment in some places in China in 2019

Data source: according to the websites of local human and social departments.

Reform measures of endowment insurance system in some countries

I. Germany

In order to effectively cope with the aging population and resolve the crisis of pension payment, the general idea of German pension insurance system reform is to control the contribution and subsidy growth of statutory pension insurance on the one hand and reduce the pension obtained by retirees from the first pillar (statutory pension insurance) on the premise of not reducing the overall pension level of pensioners (maintaining the replacement rate of about 70%); On the other hand, support the development of the second and third pillars of pension insurance through subsidies and tax incentives, balance the impact caused by the reduction of statutory pension, and shift the burden of statutory pension insurance and the bottleneck of global competition to enterprises and private pension insurance that are flexible and can adapt to the challenges of globalization. The main measures include:The first is to promote the "compensation conversion" enterprise pension insurance reform.German enterprise pension insurance is a pension formed by voluntary contract between employees and employers. In the past, enterprise pension insurance was only paid by employers. Since 2002, employees have the right to invest part of their gross wages in enterprise pension insurance by means of "compensation conversion" (but since 2019, employers will pay at least 15% of the amount of "compensation conversion"). This part of the salary is tax-free and exempt from social insurance contributions, up to 4% of the statutory pension premium calculation limit.The second is to promote the establishment of a private pension insurance system, including the Rister pension system and the Rukup pension system.In 2002, Germany formally established the Rist pension system. This is a state-funded and personal savings pension insurance system. All employees in Germany can participate, but it is not compulsory. The premium is tax-free, and the insured can only withdraw and use the accumulated insurance money after 60 years old. If employees pay a certain percentage of pre-tax income or give birth to children, they can get state subsidies. Rist pension is operated and managed by financial institutions certified by the state, and the state uses the financial "bottom" to guarantee the payment of this pension in the retirement stage. The Rukup pension, which was launched in 2005, is a commercial pension insurance plan that can be voluntarily insured by individuals who can enjoy a large amount of tax refund from the government. The products are provided by insurance companies, and the pension should be collected after reaching the age of 62.The third is to actively increase the birth rate.Increase investment in family policy, affirm the contribution of raising children, convert the time women spend raising children into the payment period of old-age insurance according to the average wage in various places, encourage the birth of children and improve the fertility rate through indirect social welfare policies and family policies.The fourth is to extend the retirement age.Extend the retirement age in a continuous and slow way: from 2012 to 2022, postpone retirement for one month every year; From 2023 to 2029, retirement will be delayed for two months every year, and finally the retirement age will be extended from 65 years before the reform to 67 years.

Second, France

With the pension insurance system with high welfare becoming more and more difficult to maintain and the pension deficit increasing sharply, France has taken many measures to adjust the pension insurance system.The first is to indirectly reduce the level of protection.Extend the pension calculation and payment base of the public and private sectors from the 10-year average monthly salary with the highest salary level in the career to the highest 25 years. Decoupling the adjustment of basic pension benefits from wages and linking it to the price index.The second is to extend the retirement age.Extend the retirement age from 60 to 62, and extend the retirement age of receiving full basic pension from 65 to 67. Since 2019, those who meet the statutory retirement age and the minimum payment period for receiving a full supplementary pension will not be able to receive a full supplementary pension unless they work more and pay for one year; If retirement is delayed until the age of 64 and above, you will enjoy rewards.The third is to extend the minimum payment period for receiving full basic pension.From the original 37.5 years to 43 years.The fourth is to pay attention to vulnerable groups.We will provide a minimum living guarantee for the poor elderly who have no right to receive pensions, include maternity leave subsidies for women in the pension calculation and payment base, extend the pension exemption time for the unemployed, and stipulate that workers who have worked too long or engaged in heavy labor can retire early.Fifth, adjust the structure of the endowment insurance system.Establish two kinds of fund accumulation pension insurance, namely "enterprise collective retirement savings plan" and "individual retirement pension savings plan", and encourage enterprises and individuals to participate by reducing and exempting enterprise social security contributions and personal income tax, so as to improve the "three pillars" insurance system.

III. Austria

In order to effectively cope with the aging population, Austria actively promotes the reform of the old-age insurance system. Measures taken include:The first is to raise the retirement age of women.Gradually increase the retirement age of women from 60 to 65, which is consistent with the retirement age of men.The second is to implement incentive and restraint policies.Establish an old-age insurance account system for people born after 1955, and implement the "45/65/80" scheme, that is, those who retire at the age of 65 and pay 45 years’ premium will ensure that their pension will reach 80% of their pre-retirement income. At the same time, early retirement is restricted, and it is allowed to retire up to three years in advance (women are prohibited from retiring early), and the treatment level is reduced by 4.5% for every one year in advance; Delayed retirement is encouraged, and the salary level is increased by 4.2% for every one year of delayed retirement.The third is to unify pension accounts.Since 2014, all different types of personal pensions have been unified into a single account, and the annual report system has been implemented. It is expected that the longer you work, the higher your salary will be by reporting the status of pension accounts and the expected salary level after retirement every year.The fourth is to cancel the disability pension and establish a disability rehabilitation center.This will help more disabled people to return to the job market instead of directly retiring.

IV. Norway

The third round of pension reform in Norway since 2011 focuses on promoting the employment of the elderly and expanding the labor participation of the whole society, which has the following characteristics:The first is to establish a "selective" retirement system.Before the reform, Norway’s legal retirement age was 67, and people who had worked for 40 years could receive a pension. After the reform, employees can voluntarily apply for retirement from the age of 62, but the total present value of pensions is expected to remain unchanged. The earlier they retire voluntarily, the less they will receive annual pensions. At the same time, the New Deal allows employees to continue to work full-time while receiving pensions, which is very flexible and the rights and interests are guaranteed.The second is to establish corresponding supporting institutional arrangements.We will implement the active employment policy for the elderly, set up a special policy center for the elderly, actively promote various activities aimed at encouraging the employment of the elderly, and promote the formation of joint forces among the government, enterprises, trade unions and social organizations. We will improve laws and regulations that encourage the elderly to take active jobs, prohibit employers from dismissing employees under 70 just because they have reached the statutory retirement age, and consider raising the age limit to 75.The third is to improve the fiscal and taxation policies that support the extension.Preferential tax policies such as tax reduction and exemption and deferred taxation are adopted to encourage the elderly to delay retirement, work longer hours and make more contributions. Through the reform of retirement system and structural policy arrangements, a virtuous circle of "delaying retirement-increasing labor supply-improving productivity-expanding tax base-improving the sustainability of pension expenditure" has been formed.

Shenyang’s "most handsome" sanitation uncle’s open-minded attitude infects everyone’s years and gives you a "frozen age" to freeze your time.

CCTV News:Everyone is familiar with sanitation workers. They are unknown devotees, guarding the beauty of the city in their ordinary posts. Recently, a sanitation worker caught fire in Shenyang, Liaoning Province. Because of his special shape, he was called "the most handsome" sanitation uncle by netizens.

Just before dawn, 63-year-old sanitation worker Yang Junshan came to the Palace Museum in Shenyang, Liaoning Province for cleaning. With an enviable flowing long hair, a silver-gray beard of the same color and big sunglasses, Yang Junshan shouldered a broom and walked outside the palace wall. Against the backdrop of the Shenyang Forbidden City with upturned eaves and yellow tiles, he thought he had strayed into the shooting set of an outdoor fashion blockbuster. Not long ago, netizens posted a video of Yang Junshan’s cleaning and sanitation on the Internet, which was all over the network for a time. Some netizens said that a good attitude is the focus everywhere; Others say that "this mentality is as fashionable as hairstyle", which is really a hidden "sweeping monk".

Yang Junshan:Some people say that you don’t look like a sanitation worker. I said, what is the image of the sanitation worker? He said that you are not an artist in this shape. What kind of artist am I talking about? I just sweep the floor. Working has nothing to do with dressing up.

Yang Junshan said that when he was a child, his family was in a bad condition. At the age of 20, he learned a carpenter’s craft with his father. Since then, he has traveled all over the country to seek a living. Since then, he has liked to grow a beard and long hair.

Yang Junshan:No matter what others think, people can live their own lives and your own character. This is called living method.

A few years ago, Yang Junshan, who had been wandering outside for half his life, wanted to go home. After all, nothing was as good as home. He returned to Shenyang, which is his home. Naturally, his home will be clean and bright, so he didn’t want to be idle, so he applied to be a sanitation worker.

Yang Junshan:I am very pleased to see the changes in my hometown of Shenyang. People are also very close and enthusiastic, and really feel a feeling of home. As I grow older, I feel I should do something for my hometown, and finally I choose to do sanitation to make my hometown environment better and more beautiful, which is my reward and wish for my hometown.

The heart is in an art, and its art must work; If you have your heart in one position, you must do your duty. Nowadays, Yang Junshan enjoys working early every day, and has the right to exercise. He also likes sanitation more and more, and he is gradually accepted and loved by everyone.

Surrounding businesses:We came to work in the morning, and before we opened the door, my uncle swept this area with a broom. We didn’t have time to clear the door when there was snow or something, so my uncle cleared it for us. Great.

       Yang Junshan:The sanitation industry is a great industry, and it is impossible for any city to be beautiful and clean without the vast number of sanitation workers working in the dark and getting up early. During this time, some people paid attention to me and said that I was the most handsome sanitation grandfather. I said that it was not me who was handsome, but our vast number of sanitation workers. They were the most handsome, and they were the business cards of a city.

Yang Junshan, a sanitation worker with silver hair, not only handsome the elegant hairstyle art, but also handsome the transparent and open-minded life art to a new height.

These days, Aunt Tsinghua, who plays the piano piece "My China Heart", and Uncle Nanchang Normal College, who plays My People,My Country’s violin solo, have all screened. In the new era, such people have appeared in every position, breaking the inherent label and realizing a diversified lifestyle. Dreams, regardless of age, wish them to continue to live themselves and bloom to their fullest.

Science and technology event: Apple will launch curved screen mobile phone in 2017.

     Apple will launch a curved screen phone in 2017.

  It is reported that Apple will launch a new three-piece iPhone next year, one of which is a curved screen model similar to Samsung Galaxy S7 mobile phone. According to informed sources, this curved screen model has two styles: 4.7-inch and 5.5-inch. The 5.5-inch model has a dual camera system, while the 4.7-inch model has only one lens. People familiar with the matter did not explicitly mention OLED technology, but OLED technology is essential to realize curved screens. For example, Galaxy S7 Edge uses Super AMOLED panel. It is unclear whether the other two iPhone use OLED screens or continue to use traditional low-temperature polysilicon panels.

  Microsoft acquired Genee, an artificial intelligence itinerary technology company.

  On August 23, local time, Microsoft announced that it had signed an acquisition agreement with Genee, an artificial intelligence itinerary service startup. At present, the specific transaction amount was not disclosed. Microsoft will integrate its artificial intelligence technology into office 365. Genee’s service will be shut down on September 1st, and two founders, Ben Cheung and Charles Lee, will join Microsoft. It is reported that Genee, founded in 2014, is a conference scheduling service company based on artificial intelligence algorithm. Its service can effectively simplify the complicated links of meeting arrangements, especially for large-scale meeting arrangements. According to Crunchbase’s data, Genee had completed $1.4 million in financing before it was acquired.

  Pokémon Go has been updated to increase the fighting skills of elves.

  On August 22nd, local time, the official Facebook of Pokémon Go game posted that the Android version and the iOS version of the game had been updated on the same day. The article said: "Now players can learn attack and defense skills from the team leader and decide which pet has the strongest fighting power." That is to say, the same elves have different combat effectiveness due to different technical parameters. In addition, the game has increased the strategy, and players can arrange their troops to maximize the fighting capacity of their elf team. As a game that has just appeared for two months, Pokémon Go’s update behavior can better attract players. Niantic, the game developer, said that there will be more updates worth looking forward to after Pokémon Go.

  Facebook tests the new function of automatic video playback, which can be played silently.

  On August 23, local time, Facebook confirmed that the company is testing the automatic video playback application software for iOS and Android. When users check the rolling news, they can set the automatic video playback mode. When playing video, users can switch to silent mode or normal mode, and they can also choose to play the video silently, but play it with sound in a specific part. Although 80% of users reacted negatively to this setting and advertisers were not optimistic about this design, Facebook is still testing it. At present, this function is only promoted in Australia.

  Android Pay launches NFC integration function to pay without scanning.

  Electronic payment is becoming more and more common in our life, and Android Pay launched by Google is one of them. Now Google has also launched NFC integration function based on Android Pay. Walgreen chain store is the first merchant to support the integrated function of Android Pay NFC. Users don’t need to carry the store card with them, and they don’t need the cashier to scan and pay for their mobile phones. Just scan the mobile phone near the mobile payment terminal in the store and tap it twice to complete the payment. This payment process is much simpler than before, and Google said that it will continue to promote this payment function.

  Best Buy’s share price soared 15% before the market, and its revenue exceeded analysts’ forecast.

  It is reported that Best Buy’s share price rose by 15% before the market closed in the second quarter, and its financial results in the second quarter far exceeded analysts’ expectations. The financial report shows that the company’s net profit in the second fiscal quarter was 198 million US dollars, compared with 164 million US dollars in the same period last year; Operating income was $8.533 billion, better than the analyst’s expectation of $8.392 billion. The company’s market share in many products has increased. Hubert Joly, CEO of the company, said that the company’s online sales continued to be strong, with a growth rate of nearly 24% for the second consecutive quarter. The company expects the adjusted earnings per share in the third quarter to be 43-47 cents, and analysts expect 45 cents.

  IBM Releases Flash Memory System for Small and Medium-sized Enterprises

  On August 23, local time, IBM released a flash memory system suitable for small and medium-sized enterprises, hoping to compete with or replace competitors through flash memory. IBM’s new Storwize V7000F and Storwize 5030F are mid-range flash memory systems and entry-level flash memory systems respectively. Storwize V7000F has higher performance and can support more cluster management data. Both flash memory systems are equipped with Spectrum Virtualize, which can compress data and so on. Generally speaking, IBM hopes that the new flash memory system can support the workload from SQL Server to MySQL on the Internet of Things. It is reported that the price of the new flash memory system starts at $19,000.

  Amazon plans to launch discount music streaming subscription service.

  Amazon recently plans to launch a subscription service for music streaming media, which is expected to cost $4 to $5 per month, and only users of Amazon Echo speakers can enjoy this service. Prior to this, Amazon Prime already had a subscription service for music streaming media. Prime music can make users who subscribe for the whole year play songs of any singer, but the only drawback is that compared with competitors, the music catalog is slightly limited. And Echo music will improve this. Echo Music will provide advertising-free music with a wide range of directories, but it can only work on Echo speakers, and there is no way for web pages and mobile apps to play. This is a bold attempt now that mobile phones are gradually occupying the main stage in music streaming services.

  Opera will provide free VPN for Android users.

  Earlier this year, Opera brought free VPN service to IOS users. Now, the company also provides such free service to Android users, so as to provide users with a safe and pure network without advertisements. Opera VPN can help users to remove the geographical browsing restrictions of some websites for free. In addition, Opera VPN can not only block advertisements, but also allow users to change their virtual locations, prevent web pages from tracking users’ browsing content and protect users’ online privacy. It can also prevent the invasion of advertisements, but ironically, Opera has prevented the invasion of other advertisements, but it will still push advertisements to users.

  Mobileye and Delphi will jointly launch a fully self-driving system in 2019.

  Two top self-driving companies in the world will jointly launch a fully self-driving system in 2019. The two companies are Mobileye in Israel and Delphi, which is headquartered in Britain. It is reported that Mobileye has recently launched a chip supporting Tesla’s automatic driving system. Before, these two companies provided software and some self-driving systems to automobile manufacturers, but in the future, with the development of self-driving system technology independently developed by automobile manufacturers, they will face a more severe test from customers. For example, Ford announced last week that they would join hands with Israel’s SAIPS Company to make a completely self-driving system by 2021. Volvo also announced this week that they will cooperate with Uber to develop completely self-driving tools.

       China Youth Network compiled the original, please indicate the source of China Youth Network (www.youth.cn), otherwise legal responsibility will be investigated.

Resume 2023: How is the e-commerce market performing? What’s the new trend?

In 2023, when the epidemic haze gradually dispersed, the consumer market ushered in a long-lost fireworks atmosphere, and "recovery and recovery" became the most frequently mentioned keyword in 2023. However, the uncertainty in people’s minds has not been completely eliminated, and the low consumer confidence index and the headwind are the status quo in many consumer fields.

So, what is the development of the e-commerce market in 2023? What growth opportunities are hidden in each category? Where is the future layout direction? We reviewed the performance of e-commerce market and popular categories in 2023, analyzed the development status and potential of various types of e-commerce, looked for high growth points and consumption trends of various sub-categories, and made some discoveries worth mentioning.

Summary of provincial version:

1. Macro-economic review: China’s economy showed a positive recovery trend, and the year-on-year GDP growth rate in the first three quarters exceeded the annual target.Consumption becomes the biggest driving force of economic growthOnline and offline consumption has regained its vitality.

2. Overview of e-commerce platform: the layout and strategy of e-commerce platform have been greatly adjusted, and the homogenization is obvious.Actively broaden business boundaries and find incremental markets.

3. Review of popular categories: categories have different growth points in different price bands.Consumer demand is in dynamic change.. Facial skin care, hair care, health, maternal and child, pet products, small household appliances, household cleaning and other categories all increased positively year-on-year, and the average price rose.Consumers pay more attention to the total value of goods.. The proportion of channel in Tik Tok increased,Consumers are gradually increasing their big spending in Tik Tok.

4. Prospect of consumption trends:Consumers are more self-centered and attach importance to instant experience., not simply pursuing the ultimate low price, but improving the quality of life while maintaining the cost performance, alleviating and curing the current pressure.

Macro-economic Review: Online and offline consumption regains vitality.

China’s economy showed a positive recovery trend in the first three quarters of 2023. Compared with the economic growth target set by the government (5%), the year-on-year growth rate of GDP exceeded expectations. It is worth noting that the contribution rate of final consumption expenditure to economic growth has greatly increased year-on-year, which has become the biggest driving force of economic growth and provided strong support for sustainable development.

According to the social zero data, due to the impact of the epidemic in 2022, non-essential optional consumer goods generally declined, and essential consumer goods such as grain, oil and food grew rapidly, among which drugs had the highest growth rate; In 2023, with the release of demand, all consumer goods above designated size resumed positive growth.

The per capita disposable income of the national residents is also growing steadily, and their consumption power is gradually increasing. In 2023,People’s consumption expenditure shows a positive growth trend in all categories year-on-yearIn particular, the growth rate of developmental enjoyment consumption is very bright.The vitality of the consumer market is gradually being released.. This has brought new opportunities and challenges to various industries, and merchants can more actively meet and meet the diversified needs of consumers.

In the past year, online retailing has played an important role in zero social growth. As of November, the year-on-year growth rate of online retail was higher than the zero growth rate of social services, reaching 7.2%. In particular, online sales of food, clothing and daily necessities grew faster, exceeding the zero growth rate of the society. This shows that the potential of online consumption is increasingly prominent, and online retail is playing an increasingly important role in promoting the development of the overall retail industry.

Review of e-commerce market: the homogeneity of e-commerce platform layout is obvious

China’s retail market plays an important role in the world, not only ranking second in market share, but also showing a strong momentum in compound growth rate, second only to India.

The mainstream e-commerce has developed steadily, and traditional e-commerce platforms such as Tmall and JD.COM have maintained a steady development momentum. Pinduoduo started from the sinking market, and its market value once surpassed Ali, and the low-price strategy runs through.

Interest e-commerce has grown rapidly.As consumers spend more and more time on social media platforms such as Tik Tok, Aauto Quicker, WeChat and Xiaohongshu, major social media platforms have gradually strengthened the construction of e-commerce functions, providing users with personalized recommendation and social sharing shopping experience, leading the new wave of content e-commerce.

Instant retailing is another new growth engine.It combines the advantages of online shopping and offline physical stores, and meets the needs of consumers for convenient and fast shopping by means of rapid delivery and instant delivery. Platforms such as Meituan, Hungry, and JD.COM Home provide efficient instant retail services by establishing a strong logistics network and cooperating with merchants, which are favored by consumers.

Various forms of e-commerce provide consumers with more choices and convenience. The diversified development trend of e-commerce industry will continue to promote market competition, create a new consumption ecology, and further meet the diversified needs of consumers.

Driven by the current consumption boom, e-commerce platforms actively respond to market demand, introduce advanced technologies and innovative business models, adjust strategic layout in time, and continuously improve service quality, resulting in six major trends.

1. Platform height involution:Flat sales promote modernization and daily life. Through various measures such as official direct drop, 10 billion subsidies, support for small and medium-sized sellers, and traffic support, the platform has been involved in all aspects of price, content, service and logistics to improve its competitiveness.

2. Flow decentralization:The influence of super-head anchors has weakened, and e-commerce traffic has entered the era of decentralization. Traffic is distributed to middle waist and long tail anchors. Platform marketing, brand store broadcasting, and the rise of vertical talents.

3. Integrated development of the whole region:The content field and shelf field are integrated and developed. Shelf e-commerce vigorously develops the quantity and quality of short videos, pictures and texts in the ecology, and provides traffic inclination and independent entrance; Content e-commerce began to build shopping malls and optimize search.

4. The ecological break through:Different ecological circles continue to improve the closed-loop full link within their respective systems, and at the same time, they also begin to exchange needed goods. From the giants cutting land for kings, shielding each other from external chains to breaking down barriers to open up the ecology, tearing down walls brings greater opportunities and turning points.

5.AI empowers and improves efficiency:The advent of ChatGPT has accelerated the pace of the layout of AI on various platforms. From the research of large language model to the empowerment and efficiency operation of AIGC, AI has penetrated the industrial chain of e-commerce in all directions.

6. Plus local life:Online traffic growth has peaked, and under the consumer regression line, "eat, drink and be merry" that just needs high frequency has become a battleground for major e-commerce platforms. From the next day to 30 minutes, from group buying live broadcast to take-away live broadcast, the traffic era has ushered in a new way of playing local life.

In the integrated e-commerce platform, Alibaba Group has improved the strategic position of Taobao Tmall through structural split reform, and its strategic upgrade has achieved remarkable results, attaching importance to price power, strengthening content, emphasizing the value of merchants and users, and developing in the direction of AI-driven.

JD.COM is under pressure in the retail business, but its logistics service revenue is growing remarkably year-on-year. JD.COM also takes low price as its core strategy, and attaches importance to the operation of merchants and users.

During their stay in double 11, Taobao Tmall and JD.COM competed for the lowest price mentality, and continued to promote GMV. The scale of users, businesses and orders became new indicators of concern.In order to support businesses, the support and incentives provided by double 11 have been continuously enhanced. However, the popularity of social media in double 11 continues to decline, and consumers are more rational about the promotion activities. The trend of "leveling sales and promoting daily life" is becoming increasingly prominent.

Counting other e-commerce platforms also has a good development in 2023.

In content e-commerce, each major platform expands outward with the advantage of its own platform:

1. Tik Tok e-commerce:E-commerce in the whole region has developed rapidly. In 23 years, we have focused on building shelf e-commerce. The growth rate of GMV in Tik Tok Mall is higher than that of e-commerce as a whole, and it is gradually testing water for self-operation. Price concessions are the main tone and continue to attract consumers to form shopping habits in Tik Tok.

2. Pinduoduo:The scale of revenue continues to expand, and the sales expenditure continues to increase year-on-year, mainly due to the increase in consumer subsidies and the overseas expansion of TEMU; A solid mind of low price is still Pinduoduo’s killer.

3. Aauto Quicker e-commerce:Trust the market, the e-commerce dividend is obvious, pay attention to the healthy growth of merchants and talents, and build a global marketing scene of content+e-commerce.

4. Xiaohongshu E-commerce:Give full play to the advantages of planting grass in the content community, and promote the transaction transformation by taking notes with goods; E-commerce strategy turned to service talents and brands, plus live broadcast scenes, and built buyers’ eco-e-commerce.

5. Video number e-commerce:At present, the scale is small, still in its infancy, and the e-commerce scene is being improved; However, the huge monthly activity of WeChat and the rich content ecology of video numbers are the potential and dividends for developing e-commerce.

In the instant retail platform, major platforms actively provide various shopping modes to attract consumers to try new products:

1. Meituan:Strengthen content, launch short video function, explore diversified live broadcast forms, and build a pan-entertainment ecosystem. Increase the scale of flash purchase, expand the group purchase and distribution business, and optimize the user purchase experience.

2. Hungry:Merging with Gaode, we will open up the delivery route of Tik Tok live broadcast room, expand the contacts of commercial consumers, and continue to invest in instant e-commerce strategy.

3. When JD.COM gets home:Restart the front warehouse business, online convenience stores and community group buying business.

Tik Tok: Covering multiple cities and stores, strengthening the distribution capacity of local life service providers, and launching the Tik Tok supermarket and the independent entrance of Hours.

The live e-commerce platform is growing at a high speed, the integrated e-commerce platform increases the input of content, and the content e-commerce platform is differentiated according to the characteristics of customer groups:

1. Taobao Live:Mainly rely on the live broadcast of talent, rely heavily on the super-head anchor, and support the high-quality content anchor.

2. JD.COM Live:Create a self-operated live broadcast mode, the anchor is JD.COM Caixiao, and the main theme is "No pit fees, no commission for talents, it is cheaper".

3. Tik Tok Live:The live broadcast mode is mature, the segmentation rules are constantly improved, and the market is sunk with low prices.

4. Little Red Book Live:Rely on high-quality content and professional buyers to attract consumers who are willing to pay a premium for high quality.

Review of popular categories: consumers pay more attention to the total value of goods.

Different categories have different growth points in price, and there are contradictions in consumption patterns, but the root cause is the real psychological needs of consumers: consumers are willing to pay for some premium attributes, creating a small fortunate scene, resulting in consumption upgrading; With the upgrading of technology, high-end consumer goods are disenchanted, and consumers are also willing to accept the emergence of substitution, resulting in consumption degradation.

Consumer demand is in a dynamic change, and consumers pay more attention to the total value of goods, and the practical value and emotional value go hand in hand.

Through the rightFacial skin care, hair care, health, mother and baby, pet products, small household appliances, household cleaning, etc.By analyzing the categories, we find that most categories are growing again, the average price is rising, and the channels in Tik Tok are growing rapidly.

Among facial skin care products, the proportion of channels in Tik Tok jumped to the first place, and consumers increased their large consumption in Tik Tok. Travel clothes/experience clothes continue to grow at a high speed, which shows consumers’ prudent consumption attitude and also shows the continuation of short-term travel fever.

In the category of hair care, Tmall and Tik Tok account for a similar proportion of sales, and the average price is mostly declining. The replacement pens/hairline powder, dry cleaning spray/bitter fleabane powder are growing rapidly, and the demand for exquisite life is attracting attention.

Among the health products, the main channels are Tmall and JD.COM, and the average price of most head products has increased. The proportion of equipment products in Tmall and JD.COM is relatively large, and the head products in Tik Tok are all taken orally, so the demand for body building and influenza drugs continues.

Among the maternal and child categories, the main channels are Tmall and JD.COM, and the average price of most head categories has increased. Sub-categories have developed rapidly, and the requirements of functions and scenes are superimposed to create a new track.

Among pet products, Tmall’s sales in JD.COM account for 80%, but the sales in Tik Tok are higher than those in JD.COM. Under the price competition of various platforms, the average price reduction is a general trend. Most categories maintain positive growth, among which the sales scale of cat food is much higher than that of dog food, and the potential of pet medical care is worthy of attention.

In the category of small household appliances, Tmall and JD.COM are the main sales channels. The head categories of all platforms converge, the price power of Tmall and JD.COM has achieved initial results, and the large-scale consumption of Tik Tok has improved. Household environmental cleaning appliances, water purification/drinking water appliances, drinks/desserts appliances have become star categories, and consumers’ demand for subdivided scene appliances is growing.

In the clothing care category, the sales volume of Tmall is similar to that of Tik Tok, but the sales volume of Tik Tok ranks first. Subcategories have developed rapidly, and the demand for sterilization and deodorization has temporarily dropped.

Among the related categories of paper products, Tmall and Tik Tok are the main sales platforms. Wet toilet paper, washcloth and other categories are worthy of attention, and the demand for paper related to kitchen and bathroom is paid attention to.

04 2024 Consumer Trend: Consumers are self-centered and attach importance to instant experience.

Consumers are more self-centered, attach importance to instant experience, pursue cost performance, and at the same time improve the quality of life, alleviate and cure the current pressure.

Give priority to me: self-demand becomes the first driving force of consumption. Pursue consumption with coexistence of quality and cost performance; Adhering to the concept of self-satisfaction, we are moving towards the "dopamine" model, which focuses on satisfying emotional values. Good looks, personality trends and social attributes are the main purchase motives.

Wan Li Road: "Outdoor Plus" continues to heat up. Travel is no longer restricted, the explosive demand has driven the development of outdoor economy, the tourism fever remains high, the outdoor sports market is growing at a high speed, and entertainment outdoor activities such as concerts and music festivals are also welcoming recovery.

People and pets coexist: pets are anthropomorphic and consumption is fully upgraded. The number of pets is growing rapidly, and the consumption behavior around pets’ food, clothing, housing and transportation is gradually "anthropomorphic". The emotional value promotes the consumption will to be refined, customized and intelligent.

Proper health care: health management becomes a common topic. Infectious viruses such as COVID-19, A-stream and Mycoplasma are repeated. From panic medicine hoarding to orderly health management, health care has become the focus of people’s daily attention, and TCM health care continues to be hot.

The national tide is retro: the attention of domestic products returns to C. The once-silent national consumption field ushered in recovery, increased attention, a strong rise in sales performance, a new Chinese style with new elements, and the arrival of old brands in spring.

Interaction between reality and reality: the first year of AI started, and digital technology penetrated into life. The rise of ChatGPT announced that AI ushered in a new yuan and began to enter the homes of ordinary people. AI fitting, intelligent question and answer, digital anchor, virtual idol and AI content generation all ushered in a spurt of growth.

Qingdao: From October 15 to 31, the nucleic acid detection in the normalized area of the city was adjusted to "one check every two days"

  CCTV News:According to "Qingdao Health" WeChat official account, the Office of the Leading Group (Headquarters) of Qingdao Municipal Committee for Coordinating Epidemic Prevention and Control and Economic Operation issued a notice on October 13th. At present, the situation of epidemic prevention and control is still severe and complicated, with frequent personnel turnover and increased imported risks. In order to effectively do a good job in the work of "external defense input and internal defense rebound" in Qingdao, and better protect the health and safety of the general public, the frequency of nucleic acid detection in the normalized areas of Qingdao has been adjusted from October 15, 2022 to October 31, 2022, as decided by the municipal finger prevention research. The relevant matters are notified as follows: 

  First, the frequency of nucleic acid detection in the normalized area of the city was adjusted to "one check every two days", which was carried out every single day, and the first detection was carried out on October 15th. Participants are all residents within the jurisdiction (including permanent residents and foreigners). 

  Two, all kinds of key population detection frequency is lower than the "two-day inspection" should be carried out in accordance with the "two-day inspection", other key population in accordance with the original provisions and frequency to carry out nucleic acid testing. 

  Three, during the implementation of the policy, all kinds of public places and public transport in the city must check the negative records of nucleic acid detection for 72 hours. If there is no negative record of nucleic acid detection for more than 72 hours, the "place code" nucleic acid detection sign will change from blue to yellow, that is, "bright yellow card". 

  Four, who did not participate in nucleic acid testing as required to cause the spread of the epidemic or cause the risk of transmission, shall be investigated for legal responsibility according to the law.